Press

Consumers grappling with a stark new economic reality

Escalating cost-of-living crisis continues to punish consumers

As Brits feel the squeeze, GfK’s Telco experts have spotted a trend for committing to longer term ...

After the collapse in the previous month, the overall economic outlook across Europe recovered ...

Headline score just one point off lowest on record

UK’s top 30 best-selling computer games since 1995, with all games grossing £26.3bn in 27 years

GfK’s Consumer Confidence Index headline score drops five points to -31 in March with all measures ...

Lowest headline score for 13 months in face of perfect storm of prices rises

UK market research industry action group launches ambitious plan for tackling the climate crisis.

GfK’s long-running Consumer Confidence Index decreased four points to -19 in January. All measures ...

Consumers less inclined to make major purchases as GfK’s long-running Consumer Confidence Index ...

Seven-point jump in major purchase index is good news for retailers in run-up to Black Friday and ...

Financial pulse of the nation drops for third month in a row, as GfK’s long-running Consumer ...

British anxieties about possible cost of living, as the UK Consumer Confidence Index falls five ...

GfK’s long-running Consumer Confidence Index decreased one point to -8 in August. Two measures were ...

Multifunctional printing devices that can print, scan and copy, calculators and stationery were all ...

Unit sales of freezers and cooling appliances increased in the week ending 24th July 2021.

Sales of fans shot up in week 28 (11-17 July) as the UK experienced the hottest week so far this ...

Headline score holds firm or improves for sixth month in a row. For July, the overall Index ...

Sales of hairdryers and styling products have risen in both volume and value compared to the same ...

The consumer appeal of smart products has been dropping in Britain since 2017, affecting almost all ...

Brighter picture for personal finances but is the threat of inflation clouding prospects for the ...

Proud to be taking action against human-driven climate change and making changes ourselves to ...

Easing of COVID-19 restrictions boosts UK mood as consumer confidence regains all ground lost due ...

Confidence in personal finances in the coming year remains strong at +10 and there is a 3rd ...

AI-enabled features give better predictions at speed in highly unpredictable landscapes

Brits more upbeat about personal finances for year ahead as Index Score jumps seven points to -16 ...

GfK Brand Architect measures brand strength by replicating how consumers choose brands in real ...

GfK’s long-running Consumer Confidence Index increased five points to -23 in February, but not ...

GfK’s long-running Consumer Confidence Index decreased two points to -28 in January. Four measures ...

British mood jumps in time for Christmas as the UK’s COVID vaccination programme gets underway.

Worrying decline in consumers’ views around personal finances for the year ahead

GfK’s long-running Consumer Confidence Index decreased six points to -31 for October. All measures ...

GfK estimates a market value of 1.0 trillion EUR for 2020, driven by demand in Europe

GfK estimates a market value of 1.0 trillion EUR for 2020, driven by demand in Europe

GfK’s long-running Consumer Confidence Index has increased two points to -25 for September. Three ...

Increase in people’s concern about privacy around smart home technology

GfK’s long-running Consumer Confidence Index has remained at -27 for August. Three measures were ...

Real-time pricing insights for global telecom segments covering over 1 million device and service ...

Improvement in ‘future personal finances’ measure is encouraging. Overall, three measures were up ...

GfK has released its 4th COVID-19 flash Consumer Confidence report using data gathered between 18th ...

GfK’s long-running Consumer Confidence Index increased six points to -30 for June. All five ...

GfK has released its 3rd COVID-19 flash report using data gathered between 20th and 26th May. It ...

GfK’s long-running Consumer Confidence Index has decreased one point to -34 for May. Two measures ...

GfK’s long-running Consumer Confidence Index has remained at -34 for April. One measure increased ...

Sales of shavers rocketed in the first two weeks of April, joining the continuing trend in sales of ...

Sales of some kitchen appliances shot up as Britain hit week two of enforced lock-down, suggesting ...

GfK has released an interim COVID-19 flash report using data gathered between 16th and 27th March. ...

GfK’s long-running Consumer Confidence Index has decreased by two points to –9 for March. One ...

TV sales in Britain jump in the week 15th – 21st March, up +59.5% in volume compared to the same ...

British consumers almost doubled the number of IT monitors bought during the week ending 14th March ...

GfK’s point of sales data is tracking large increases in the DIY / Home market for Great Britain – ...

The first week of March alone saw almost a fifth of the total freezer sales in Great Britain so far ...

Consumer sentiment sees third monthly increase in a row. GfK’s long-running Consumer Confidence ...

GfK experts estimate that more than 1.37 billion smartphones will be sold globally, accounting for ...

GfK’s long-running Consumer Confidence Index has increased two points to –9 for January. Four ...

GfK experts expect the global market for technical consumer goods to grow +2.5 percent in value in ...

GfK’s long-running Consumer Confidence Index has increased three points to –11 for December, thanks ...

Sales of technical consumer goods rise 16.4% in value in Britain, compared to 2018, as shoppers ...

GfK’s long-running Consumer Confidence Index is unchanged at -14 for November. One measure ...

Does reduced confidence in personal finances for the year ahead pose a risk to the wider ...

GfK’s long-running Consumer Confidence Index for the UK improved two points to –12 in September. ...

GfK’s long-running Consumer Confidence Index decreased to –14 in August.   All five measures ...

GfK appoints Neil Frackiewicz as Head of Retail UK, effective from 1 September 2019. Frackiewicz ...

The gaming PC hardware market recorded a 15 percent increase year-on-year (January-June 2019) to ...

UK confidence in our economic situation improved two points to –11 in July, according to GfK’s ...

Nine consecutive weeks of passenger growth have helped to turn Summer 2019 fortunes around for the ...

GfK's long-running UK Consumer Confidence Index slips back to -13 for June 2019, with falls across ...

GfK’s long-running Consumer Confidence Index increased to –10 this month. Four measures increased ...

GfK’s long-running UK Consumer Confidence Index stayed at the same level of - 13 in April.   Two ...

A monthly GfK survey asking "What are you personally most concerned about?" has seen the response ...

GfK’s long-running Consumer Confidence Index stayed at the same level in March. Two measures ...

GfK Point-of-Sales information at account level for MediaMarkt and Saturn will now be available to ...

GfK’s long-running Consumer Confidence Index increased by one point in February 2019 to -13.  Three ...

GfK’s long-running Consumer Confidence Index stayed at the same level of -14 in January 2019, ...

The global market for technical consumer goods (TCG) exceeded the one-trillion mark for the first ...

Three of the five measures used to calculate the Overall Index Score decreased and two measures saw ...

New level of digital insights to improve in-store performance

GfK’s long-running Consumer Confidence Index decreased by three points in November 2018 to -13.  ...

Are there fewer real deals to be had this Black Friday? GfK's live online pricing intelligence ...

GfK’s long-running Consumer Confidence Index decreased by two points in September 2018 to -9.  Four ...

Are British consumers showing immunity to Brexit babble? GfK’s long-running Consumer Confidence ...

UK Consumer Confidence dropped by one point in July 2018 to -10, despite increases in both measures ...

GfK’s long-running Consumer Confidence Index decreased two points in April 2018. Four of the five ...

Spring is in the air with increases across the board on personal finances, the general economy and ...

2018 kicks off on surprisingly upbeat note

Global smartphone sales reached 397 million units in the fourth quarter of 2017 (4Q17), a one ...

Nearly two years of declining consumer confidence

No festive cheer as index notches up 20 consecutive months in negative territory

GfK awarded both “Winner” and “Highly Commended” for the Research Live Award for Best Innovation, ...

Confidence in personal finances declines but consumers are in defiant mood. GfK’s long-running ...

Money Dashboard and GfK have today announced that they have joined forces to provide retailers and ...

Expectations for the UK’s general economy over next 12 months drop five points

New GfK research shows Blair less popular than Corbyn and conservatives 20 points ahead. Find out ...

GfK’s long-running Consumer Confidence Index remains stable at -6 in March.  Three of the five ...

The newly launched GfK Customer and Audience Activation service takes GfK data such as pan-European ...

A new poll conducted by GfK shows Jeremy Corbyn is as unpopular among British adults as US ...

Another strong set of results for the final quarter of 2016 completes a further year of growth in ...

Continued 4G expansion in China, plus accelerating growth in Russia, drove global demand over the ...

GfK launches Supercrunch. The new unit with an independent market appearance offers customers a ...