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Brands in transition

Get a clearer picture of the shifting expectations and challenges today's brands face

Uncertain times, volatile markets

Brands today face extraordinary expectations from consumers - from social awareness to personalization. How can they strengthen brand health and win premium prices by leveraging smart insights and tools?

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Brand Purpose: Today's hot buzzword or tomorrow's growth lever?

An in-depth examination of the debate around the impact of Brand Purpose and Brand Values

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Insights_Pages_Brand_FMCG capitalize on eco-consumer

How FMCG brands can capitalize on soaring eco-consumer spending power

How much is the green goods market worth? What are the four barriers to sustainable shopping & how do consumers act sustainably?

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