gfknewron | Incredible noise. Powerful signals.

gfknewron Market

Know your market
so you can win it.

Plan ahead with a full picture of what sold where and when. gfknewron Market enables you to stay ahead of markets and competitors, identify growth opportunities, and address issues quickly with your point of sales data in all depths and breadths.

gfknewron Consumer

Know your consumers
so you can seize the moment.

The world doesn't stand still. It is changing fast. And you need to keep up by understanding your consumers' ever changing needs. Know who they are, what they like, what they buy, which brands they love, how much they spend, and where they spend it.

gfknewron Predict

Predict what’s coming
so you can shape it.

AI-powered market, brand and consumer intelligence and recommendations that put you in front of the rest. Drive profits, optimize processes, cater to the right people and markets.

We used the data to track Samsung and other brands on a weekly basis. In particular, it was really important to track the pricing of local brands to understand the new opportunities in market or the distribution. Based on this new information, I adjusted my strategy to compete at the price points of these local brands or reallocate product, in order to directly take share from them.

David González, CE Business Insights Analyst Samsung Spain
We used gfknewron to track the size of the Market. Our assumption was that market will decrease, but instead of this, market is increasing. In newRon we can see where are playing and what are other brands doing, for example by inch, price Segment, resolution, etc. One example is the decrease of OLED ASP in Market and their distribution increase by new brands. Another thing that we used is for watching new local brands, where are they selling or pushing new models, and if they are overlapping with any of our models.

Juan Ignacio Monge – TV/AV Marketing Director Samsung Spain

Globally trusted by businesses big and small empowering them with the best decisions for their business

gfknewron | Incredible noise. Powerful signals. - predictive analytics

Act in seconds to control your future

Focus on what matters the most with intelligence at your fingertips, supercharged with AI-powered recommendations so that you can move confidently and at speed.

Outperform with data at your fingertips

One source of critical data across your key markets available to all decision-makers when they need it, so teams can work across departments to solve big problems.

Revolutionize the way you strategize and grow

Simulate future scenarios, identify what happens next and where you should dig deeper, all seamlessly integrated with your daily workflow.

Knowledge [at speed] is power

In this Webinar GfK assembled a taskforce of industry leaders to investigate how always-on intelligence can transform the future of decision-making.

Watch the event on demand >>
How can you outpace change with intelligence at speed?

AI is transforming all areas of your business. Are you unlocking it to its full potential?

Read the report >>
How can CMOs ensure they are at the forefront of business strategy?

This infographic focuses on how the role of the CMO is changing and their increasingly critical role in achieving business success.

See the infographic >>

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value=GfK in your country}', 13='{type=string, value=GfK in your country}', 15='{type=string, value=GfK in your country}', 17='{type=string, value=GfK in your country}', 19='{type=string, value=GfK in your country}', 21='{type=string, value=GfK in your country}', 23='{type=string, value=GfK in your country}', 25='{type=string, value=GfK in your country}', 27='{type=string, value=GfK in your country}'}], [About-GfK, Quick-Links, Legal]

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gfknewron Market

Know your market so you can win it.

gfknewron Consumer

Know your consumers so you can seize the moment.

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Predict what’s coming so you can shape it.

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gfknewron.

Know your market
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Know your consumers
so you can seize the moment.

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