logo
search
EN

You are on the global GfK website. Visit our local website for more offerings and information in your country.

GfK. Growth from Knowledge

For over 85 years, we have earned the trust of our clients around the world by solving critical business questions in their decision-making process around consumers, markets, brands and media. Our reliable data and insights, together with advanced AI capabilities, have revolutionized access to real-time actionable recommendations that drive marketing, sales and organizational effectiveness of our clients and partners. That’s how we promise and deliver “Growth from Knowledge”.

Solution Categories

Press Releases

  • 26.11.2020
    Germany: Consumer climate dealt a blow by second wave

    These are the findings of the GfK Consumer Climate Study for November 2020.

    Read more address-card icon
  • 19.11.2020
    What´s hot this Black Friday

    With consumers lives centered firmly around the home at the moment, IT and office products continue to be in demand.

    Read more address-card icon
  • 22.10.2020
    Germany: Consumer climate fatiguing due to fear of second lockdown

    These are the findings of the GfK Consumer Climate Study for October 2020.

    Read more address-card icon