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GfK. Growth from Knowledge

For more than 85 years, we have connected science and data to help our clients around the world solve their business questions. By adding advanced AI, we can now provide you with actionable recommendations for key decisions about consumers, markets, brands and media that drive your marketing, sales and organizational effectiveness. That’s why we promise to you “Growth from Knowledge”.

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Press Releases

  • 24.09.2020
    Children drive growing household interest in sustainability despite COVID-19 

    Sustainability becomes truly mainstream as 42 percent of EU households say they are affected by environmental problems.

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  • 23.09.2020
    Positive income prospects stabilize consumer climate

    These are the results of the GfK consumer climate study Germany for September 2020.

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  • 04.09.2020
    Urgent needs to work from home triggered strong IT/Office demand in the first half of 2020

    These are GfK's findings for the global MDA and SDA market excluding North America and South Africa to be released at IFA 2020 in Berlin.

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