Driving strategic initiatives rooted in gfknewron Consumer
How HP uses GfK’s consumer intelligence to inform short-term tactical actions and strategic medium‑ to long-term decisions.
Decoding the customer journey to improve business results
How Ikea uses GfK Consumer Insights data for decoding the customer journey to improve business results.
Creating the industry standard source of market intelligence
How ABTO, the Belgian trade body for travel tour operators, has created the go-to industry source of consumer and market insights for business planning.
Achieving targets and maximizing sales with GfK’s Market Intelligence
GfK Customer Success Stories
See how brands across the globe rely on GfK’s world-class analytics and expertise to drive business growth.
As growth in the tech and durables industry slows and new challenges arise, how can you stay ahead? Watch the video to understand what to expect in the months to come.
How can brands & businesses be truly sustainable in the consumer technology & durables sector? GfK provides you with strategies to do so. Find out more now!