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GfK. Growth from Knowledge

For over 85 years, we have earned the trust of our clients around the world by solving critical business questions in their decision-making process around consumers, markets, brands and media. Our reliable data and insights, together with advanced AI capabilities, have revolutionized access to real-time actionable recommendations that drive marketing, sales and organizational effectiveness of our clients and partners. That’s how we promise and deliver “Growth from Knowledge”.

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Press Releases

  • 20.10.2020
    Europeans have around €773 less in 2020 due to COVID-19

    GfK Purchasing Power Europe 2020 study now available.

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  • 15.10.2020
    Europe: Rising infection rates slow sustained recovery in consumer spending

    These are the findings of the GfK Euro Climate data from September 2020.

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  • 14.10.2020
    2020 international book markets with a strong comeback after lockdown; France staging a very strong ...

    Find out more about the latest GfK findigs on the book market.

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