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GfK at The Economist’s Sustainability Week 2021
How We Measure Up:
GfK Annual Sustainability Report 2020
If you know how buying habits changed, you can outperform competitors.
If you know how online behavior has changed, you can inspire action.
Brand insights for a new era
Localize your e-commerce strategy for global success.
Find out more about the latest GfK findigs on the international book market.Read more
AI-enabled features give better predictions at speed in highly unpredictable landscapesRead more
These are the findings of the GfK Consumer Climate Study for February 2021.Read more
Where to address your target audience online? Identify media preferences of your key target groups to optimize strategic media planning with Digital Usage Profiler (DUP).
GfK's new digital maps for Germany, Austria, and Switzerland are now available. The new 2021 maps contain several hundred changes.
GfK’s Map of the Month for March shows the regional distribution of self-indulgers in Germany in 2021.
We’re proud to have sponsored and spoken at The Economist's Sustainability Week 2021. Download the presentation slides and watch the full recording on demand.