You are on the global GfK website. Visit our local website for more offerings and information in your country.
Has guided consumer insights teams servicing global companies in CPG, retail, financial servicesRead more
Offers guidance for strategic planning and predictions in one interactive sourceRead more
Unit sales of gaming notebooks saw 25% upticksRead more
A live, interactive learning session and discussion focusing on DTC’s lessons and inspirations.
Events of the past year have only accelerated the trend toward omnichannel shopping -- as consumers use a variety of online and in-store options to get the products they need.
Profiling rapidly evolving behaviors and attitudes across 16 product categories and 28 diverse countries
GfK AutoMobility® finds that just 6% of auto intenders have actually bought a vehicle because of EV technology.