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GfK Ad Fit Optimizer
Pre-test video and digital banner ads to optimize campaigns. Compare TV, online display including video, display banners and rich media adverts.
Success story
How Ingram Micro uses GfK’s Supply Chain intelligence to conquer changing market, customer and channel trends
How Samsung Spain uses CIE to grow and protect its leading market position
How Lenovo uses Weekly POS data to adjust forecasts and promotions rapidly, and maximize crucial sales periods
New GfK study also shows that vaccinated people are thinking and acting differently than non-vaccinated
Read moreLockdowns spur a 12% rise in unit sales -- latest GfK POS data
Read moreNearly 17 million ‘CannaBoomers’ turning to cannabis for physical and mental health benefits
Read more06/24/2021
Webinars
In a live virtual learning session, GfK experts will share ideas for bringing new intelligence and value to sustainable marketing.
05/20/2021
Webinars
After a year of upheaval and uncertainty, the U.S. replacement passenger and light truck tire marketplace is slowly settling into a new kind of normal.
05/05/2021
Podcast
There is a lot of information on the future of cookies, and the reality is- not everyone understands its true meaning. How do you define the impact?
04/29/2021
Webinars
A GfK webinar exploring the changing nature of brand engagement and purchase decision making, as well as general pandemic attitudes.
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