You are on the global GfK website. Visit our local website for more offerings and information in your country.
Make sense of today’s trends, tackle the challenges, and maximize opportunities offered by sustainability. Join our webinar on 29 September.
Watch our on demand event and learn how AI-powered insights empower you to make data-centric decisions that win today and shape what happens tomorrow.
Understand consumers' mindset, lifestyles, and purchase decisions so you can tailor your strategies to connect with them with ease.
See how we are revolutionizing real-time access to critical knowledge.
Featured product
GfK Brand Architect
Prove your brand strength, create a brand premium, and plan your brand strategy for today’s consumers.
Success story
How Ingram Micro uses GfK’s Supply Chain intelligence to conquer changing market, customer and channel trends
How Samsung Spain uses CIE to grow and protect its leading market position
How Lenovo uses Weekly POS data to adjust forecasts and promotions rapidly, and maximize crucial sales periods
10/14/2021
Webinars
A live, interactive learning session and discussion focusing on DTC’s lessons and inspirations.
09/13/2021
Infographics
Events of the past year have only accelerated the trend toward omnichannel shopping -- as consumers use a variety of online and in-store options to get the products they need.
09/13/2021
Videos
Profiling rapidly evolving behaviors and attitudes across 16 product categories and 28 diverse countries
08/18/2021
White papers
GfK AutoMobility® finds that just 6% of auto intenders have actually bought a vehicle because of EV technology.
View all
.png?width=120&height=120&name=Group%20(2).png)
CLIENT PORTALS
