GfK’s weekly data helps us to make key business decisions with full confidence and agility. With weekly data, we are better informed to adjust forecasts and promotions rapidly and to plan for crucial sales periods. It allows us to act based on what feels like live data, capturing the core of our fluid and fast-moving market. Overall, weekly data gives us increased visibility to plan our business.
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Gaming and gaming accessories continue to show huge potential for growth, despite widespread sales declines not so long ago. We take a look at the 2-year forecast for gaming headsets...
Join our webinar on December 14, at 10:00/15:00 CET to get access to GfK data and expert analysis on global Black Friday 2023 sales performance across key markets.