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Press Releases

  • 20.10.2020
    Branding and Marketing in the New Abnormal in Asia

    43% of brands and marketers in Asia- Pacific are still finding ways to measure and optimize business. Only 30% brands consider themselves as a ‘game changer’ or ‘champion’ leading through digital transformation

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  • 14.09.2020
    APAC smartphone market value shrunk 20% in first seven months of 2020

    nce robust and thriving, the Asia Pacific smartphone sector which had consistently turned in years of consecutive positive growth, has become a casualty of the COVID-19 pandemic. In January to July 2020, the smartphone market value shrunk by 20 percent to reach just over USD 119 billion—nearly USD 30 billion less than the same period in 2019. Overall, the region’s consumers bought around 329 million smartphones—97 million units fewer than 2019.

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  • 12.03.2020
    疫情期间中国网购激增;低线城市首次电商购物人数增加

    自新冠疫情爆发以来,国人大多开始了深居简出的生活。即使是生活在三到五线城市的消费者也开始热衷于网上购物。调研显示,这个群体在疫情期间首次网购的人数是生活在一线城市的消费者的两倍。

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