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Go beyond PoS data:

Understand your customer’s purchasing behaviours and drive sales

Local insights and news

Press release
Black Friday sales continue to increase in Europe
  • 12/07/18
  • Retail
  • United Kingdom
  • English
News
Potential residual effect of “Beast from the East” on Gas Boilers
  • 12/06/18
  • Point of Sales Tracking
  • Point of Sales Analytics
  • United Kingdom
  • English
News
Black Friday Fatigue in 2018 - Tech Markets Decline
  • 11/30/18
  • Retail
  • Technology
  • United Kingdom
  • English
Press release
UK Consumer Confidence drops three points in November to -13
  • 11/29/18
  • Home Appliances
  • Media and Entertainment
  • Retail
  • Consumer Goods
  • FMCG
  • Trends and Forecasting
  • Consumer Insights Engine
  • United Kingdom
  • English
Press release
GfK and Trax forge alliance for technology and durable goods industry
  • 11/29/18
  • Retail
  • Technology
  • United Kingdom
  • English
Press release
Black Friday 2018 - Deal or no Deal
  • 11/23/18
  • Retail
  • Online Pricing Intelligence
  • Trends and Forecasting
  • United Kingdom
  • English
News
Search and evaluation in the consumer journey
  • 11/07/18
  • Home Appliances
  • Retail
  • Technology
  • Point of Sales Analytics
  • United Kingdom
  • English
News
GfK_winners_of_the_MRS_Awards_2017_Winner_and_Highly_Commended_in_the_Research_Live_Award_for_Best_Innovation.

Double award for “Best Innovation” at MRS 2017 Awards

GfK. Growth from Knowledge

Our world is changing fast. Consumers, users, and buyers are calling the shots. New things become possible every second. And more complicated, too.
Our clients are businesses around the globe. To make the best possible decisions every day, they need to really know what is going on, now and in the future.
We don't have a crystal ball, either. But we love data and science and we understand how to connect the two. We care about attention to detail and accuracy. We are digital engineers who build world-class research, powered by high technology.
Because people who know best lead the way. This is why GfK means Growth from Knowledge.

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