GfK Eurisko

Today GfK Eurisko is the leading market research organization operating in Italy. The Institute conducts surveys that span the whole field of social and marketing research in terms of goals, areas and sectors, methodologies and procedures. GfK Eurisko, part of the GfK Group, provides its clients with high quality service in over 100 countries.

Top News

THE DIALOGUE MACHINE PROJECT TAKES OFF

Dialogatore Small GfK Eurisko is shortly to launch the Dialogue Machine Project, due to become fully operational on January 1st 2009. Its objective: to conduct high-quality surveys with excellent representativeness, at speed and with competitive prices. The project, on which development work will be completed shortly, provides for construction of a panel comprised of 4,000 households (about 10,000 individuals), perfectly representative of the Italian population. The panel has already been profiled with a questionnaire derived from Sinottica which also envisages links with GfK Eurisko Lifestyles and the Big Map. >>>       Watch the video
Dialogatore Small

EMM - EURISKO MULTIMEDIA MONITOR

New Eurisko Multimedia Monitor This is the most sophisticated survey tool devised so far by GfK Eurisko to analyse Italians’ usage of all media, and is now in its second edition. It is based on a completely new methodology - an electronic multimedia meter that is passive, personal and portable. This research tool is absolutely innovative in solving once and for all the problem of multimedia planning, with exact accuracy, allowing it to be linked to the target of interest regardless of how the latter has been defined. >>>
New Eurisko Multimedia Monitor

GfK EURISKO JOINS MSPA

Mspa-intl-logo GfK Eurisko is now member of MSPA (Mystery Shopping Providers Association) Europe, the association that brings together the leading companies in this sector. The MSPA is dedicated to promoting excellence in the mystery shopping industry and defining "the ethical and professional code” to which the associated Institutes must conform. >>>
Mspa-intl-logo

OUR SOCIAL COMMITMENT

Social Create social value: this is part of the philosophy of GfK Eurisko, which through its surveys concretely supports bodies involved in research and institutions operating in the third sector (NGOs, associations of social promotion…). Read more: >>>
Social

 

 

GfK Eurisko s.r.l. con socio unico                                              Codice Fiscale e Partita Iva: 11955940157
Sede legale: Via Monte Rosa n. 15, 20149 Milano                            Registro delle Imprese di Milano: n. 11955940157                  Direzione e coordinamento: GfK SE

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GfK Eurisko Delivery Center

GfK Eurisko Delivery Center

Syndicated Surveys

SYNDICATED surveys:

Seminars 2010

Seminars to be planned:

  • Seminario Annuale
  • GfK Eurisko Prometeia
  • GfK Eurisko Crif
  • Climi Sociali e di Consumo
  • I Media oggi
  • La nuova filiera della comunicazione GfK Eurisko
  • L'auto 2.0
  • L'evoluzione della mobilità a due ruote, tra ragione e passione
  • Brand Equity
  • Il "peso" dei personaggi pubblici (sport, Tv, cinema, musica, etc)
  • Il valore del made in Italy
  • La sostenibilità delle imprese (CSR)
  • I prodotti di alta gamma
  • Comunicare salute
  • I nuovi needs
  • Strategic Innovation
  • Le nuove indagini qualitative
  • Processo alla Marca 

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