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We are GfK

We are GfK.

We turn market research and user experience research into smart business decisions.

Press release
GfK MRI’s Baim receives ARF Lifetime Achievement Award
  • 09/12/17
  • Media and Entertainment
  • Media Measurement
  • GfK-MRI
  • United States
  • English
Press release
Consumer insights competition focuses on Now Generation, purchase journeys
  • 09/07/17
  • Fashion and Lifestyle
  • Financial Services
  • Retail
  • Technology
  • Consumer Goods
  • Brand and Customer Experience
  • Market Opportunities and Innovation
  • Point of Sales Tracking
  • Shopper
  • User Experience (UX)
  • United States
  • English
Webinar
The mood of the world today – what are people thinking?
  • 09/06/17
  • Fashion and Lifestyle
  • Home Appliances
  • Financial Services
  • Media and Entertainment
  • Retail
  • Technology
  • Travel and Hospitality
  • Automotive
  • Consumer Goods
  • FMCG
  • Home and Living
  • Market Opportunities and Innovation
  • United States
  • English
Event
Topics & Guidelines for 2017-18 NextGen Competition
  • 08/24/17
  • Media and Entertainment
  • Retail
  • Technology
  • United States
  • English
Interactive content
GfK corporate brochure
  • 08/24/17
  • United States
  • English
Interactive content
9 reasons to work with GfK
  • 08/24/17
  • United States
  • English
Press release
US ranks among top three countries for  gardening “every day or most days”
  • 08/23/17
  • Press
  • Consumer Goods
  • Home and Living
  • Shopper
  • Global Study
  • United States
  • English
Press release
Most Canadians are infrequent gardeners
  • 08/23/17
  • Press
  • Consumer Goods
  • Home and Living
  • Global Study
  • United States
  • English
Press release
Cross-platform specialist joins GfK to  lead Media & Entertainment in North America
  • 08/08/17
  • Press
  • Media and Entertainment
  • Technology
  • United States
  • English
General