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We are GfK

We are GfK.

We turn market research and user experience research into smart business decisions.

News
Pushing virtual reality into its second wave of success
  • 12/07/16
  • Retail
  • Technology
  • Consumer Goods
  • Point of Sales Tracking
  • Retail Analytics
  • United Kingdom
  • English
Report
Don’t be left in the dark about Black Friday
  • 12/05/16
  • Home Appliances
  • Media and Entertainment
  • Retail
  • Technology
  • Consumer Goods
  • FMCG
  • Home and Living
  • Market Opportunities and Innovation
  • Point of Sales Tracking
  • United Kingdom
  • English
Press release
Online sales account for a record breaking 48% of total Black Friday sales
  • 12/02/16
  • Fashion and Lifestyle
  • Home Appliances
  • Media and Entertainment
  • Retail
  • Technology
  • Consumer Goods
  • FMCG
  • Home and Living
  • Online Pricing Intelligence
  • Point of Sales Tracking
  • Retail Analytics
  • Shopper
  • Trends and Forecasting
  • United Kingdom
  • English
News
Motor insurance: why premium prices might remain subdued in 2017
  • 12/01/16
  • Automotive
  • Market Opportunities and Innovation
  • United Kingdom
  • English
We are GfK
  • We are GfK
  • Wrong

Wrong answer - Why not have another go? Or click the 'Connected Consumer Index' link below to see the full Index results.

  • We are GfK
  • Right

In GfK's new Connected Consumer Index, Norway has the 4th most connected population overall, Saudi Arabia is 6th and Great Britain is 7th.
The Index allows businesses quickly to spot market opportunities in areas stretching from online retail to health technology, by comparing how connected individual regions and countries are.

Poll

Which of the following countries has the most "connected" population?

Show result
Press release
UK travellers seek out safe-haven destinations in wake of terror attacks
  • 11/30/16
  • Travel and Hospitality
  • United Kingdom
  • English
Report
UK Confidence
  • 11/30/16
  • Financial Services
  • Retail
  • Consumer Goods
  • United Kingdom
  • English
Press release
Generosity lives: Four in ten people help others a minimum of once a month
  • 11/30/16
  • Public Services
  • Market Opportunities and Innovation
  • Trends and Forecasting
  • Global Study
  • United Kingdom
  • English
Press release
Consumer Confidence Index drops five points
  • 11/30/16
  • Financial Services
  • Consumer Goods
  • FMCG
  • Consumer Panels
  • Trends and Forecasting
  • United Kingdom
  • English
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