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We are GfK

We are GfK.

We turn market research and user experience research into smart business decisions.

Press release
Vehicle features: Latest driver tech ‘very important’ to 1 in 3 people across 17 countries
  • 02/24/17
  • Technology
  • Automotive
  • Market Opportunities and Innovation
  • Trends and Forecasting
  • Global Study
  • Consumer Life
  • Connected Consumer
  • Connected car
  • Global Consumer Values
  • United Kingdom
  • English
Press release
Strong finish to 2016 cements year of growth for Builders Merchants
  • 02/23/17
  • Consumer Goods
  • United Kingdom
  • English
News
Global Travellers Want Relaxing Yet Fulfilling Breaks
  • 02/16/17
  • Travel and Hospitality
  • Point of Sales Tracking
  • United Kingdom
  • English
We are GfK
  • We are GfK
  • Wrong

Wrong answer - Why not have another go? Or click the 'Connected Consumer Index' link below to see the full Index results.

  • We are GfK
  • Right

In GfK's new Connected Consumer Index, Norway has the 4th most connected population overall, Saudi Arabia is 6th and Great Britain is 7th.
The Index allows businesses quickly to spot market opportunities in areas stretching from online retail to health technology, by comparing how connected individual regions and countries are.

Poll

Which of the following countries has the most "connected" population?

Show result
News
Deliberations on the UK tyre market and Brexit
  • 02/16/17
  • Automotive
  • United Kingdom
  • English
News
Explore the world of the Connected Consumers through our insights
  • 02/15/17
  • Connected Consumer
  • United Kingdom
  • English
Press release
GB Inflation Watch
  • 02/14/17
  • Fashion and Lifestyle
  • Financial Services
  • Technology
  • Travel and Hospitality
  • Consumer Goods
  • United Kingdom
  • English
Press release
Amazon’s ‘The Grand Tour’ drives into pole position for its online video streaming service
  • 02/10/17
  • Media and Entertainment
  • Media Measurement
  • United Kingdom
  • English
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