Möchten Sie zur deutschen Seite wechseln?JaNeina
Close
News
Map of the month: GfK Purchasing Power for consumer electronics, ICT, and photography, France 2016
  • 06/22/17
  • Consumer Goods
  • Geomarketing
  • RegioGraph
  • Geodata
  • Picture of the month
  • Global
  • English
Webinar
Master the different elements of your media mix using store-level sales data
  • 06/09/17
  • Retail
  • Technology
  • Point of Sales Analytics
  • Global
  • English
We are GfK
  • We are GfK
  • That's not the right answer.

Have another go, or click below to download a free report of findings for each of 17 countries.

  • We are GfK
  • Correct!

In Brazil 71% of the online population prefer holidays where they relax and take it easy, followed by South Korea and Japan (both 66%). The international average is 59% prefer a relaxing vacation, while 35% prefer an active one.

Download a free report of findings for each of 17 countries - link below.

Test your knowledge

Lazy or active holidays: Which country leads in preferring relaxing vacations over active ones?

Show result
News
Connected Consumer Index
  • 04/27/16
  • Retail
  • Technology
  • Automotive
  • Consumer Goods
  • Connected Consumer
  • Global
  • English
Stage

Global study: attitudes around materialism

Internationally, three times more people firmly agree in preferring more time to more money, than firmly disagree.

General