Geomarketing: the answers to your location questions

Turnover and market conditions vary widely across the sphere of your operations. Geomarketing – or the analysis of location-related issues – illuminates the regional factors that drive or inhibit performance. This allows you to optimize your business so it can respond more quickly to market changes and exploit untapped potential before the competition.

Our geomarketing solutions answer the "where" questions that impact performance and determine who will survive in a competitive marketplace:

  • Where are your ideal customers located?
  • Where are optimal conditions for new business sites, and why?
  • Where are areas of unexploited potential in your markets?

We help you better reach target groups and customers, and we show you exactly where your sales and marketing efforts will have the best result. Better exploit your market by learning where and how to adjust your sales territory structure, optimize your marketing and expand into the most promising areas.

Geomarketing supports you in all your location-related business challenges:

A geomarketing approach reveals strengths and weaknesses in your markets and pinpoints areas of untapped potential. This lets you adjust your operations based on actual market conditions, which translates to improved efficiency and turnover.

Learn more about Geomarketing

    Geomarketing magazine

    Further information

    Our Geomarketing

    Software RegioGraph
    Regional market data
    Digital maps
    Retail real estate consultancy
    Retail consultancy
    Sales territory planning

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    sales partners

    For more information, visit our partner portal