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Take control of your online pricing strategies

GfK Online Pricing Solutions supports the execution of your strategic planning with dynamic price scraping and analytic tools to enhance your competitive standing in the online retail landscape.

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Shape your company's future with trusted pricing intelligence

Online Pricing Solutions from GfK offers a comprehensive toolset that empowers you to streamline your pricing and promotion strategies. Our platform equips you with intelligent analytics and automated price change recommendations to help streamline your daily promotional activities.

Transform billions of data points per day into actionable insights, so you can keep a pulse on the competitive landscape and rapidly respond to pricing opportunities within your market.

Delivering enhanced strategies with confident pricing

Daily Pricing Monitor:

Enabling agile price decisions

The GfK Daily Pricing Monitor is providing leading Telecom Operators, specialist Telecom Retailers and Manufacturer brands with access to over 1 million device and tariff offers. Enabling them to make Price & Proposition decisions based on live market benchmarking.

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Online Price Monitoring:

Take control of your pricing and promo strategies

Get unrivalled online pricing intelligence from the world’s largest and most up-to-date sales tracking for Tech & Durables Retailers and Manufacturers.

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Sharpen your competitive edge with GfK’s dynamic pricing tools

Our Online Pricing Solutions offer a range of products, allowing you to develop winning launch strategies and save time processing price data with custom reporting and alerts.

Our products reflect the current state of the market, providing you with up-to-date insights to navigate through the competitive marketplace with confidence.

Plan with confidence

Leverage the power of daily monitoring and adjustments of pricing and promotion strategies based on actionable insights and competitor benchmarking.

Make customer-centric decisions to stay on top

Gain a unique perspective into the offers your potential customers see. Create promotions that resonate with them while maintaining a sustainable pricing strategy.

Simplifying pricing complexities

Save time and make decisions faster with custom alerts, intuitive dashboards, and robust reporting capabilities that allow for seamless integration into your business processes.

Uncover hidden opportunities

Reveal new opportunities with our AI-powered solutions. Spot emerging trends, identify the perfect niche for your product, and equip your teams to discover new avenues for sustainable growth.

Online Pricing Solutions, specifically Online Price Monitoring, has allowed us to streamline price analysis processes and save time. It is also a great support for tactical decision-making to achieve strategic objectives.

Decathlon
The Online Price Monitoring tool is effectively supporting us with online price and other related eCommerce intel. With GfK’s Online Pricing Solutions, we have a great visibility into the online part of the relevant market.

Sony