The world doesn't stand still. It is changing fast. And you need to keep up. Do you understand your consumers' ever changing needs? Do you have the insights to know what they like, what they buy, which brands they love, how much they spend, and where they spend it? You could with our Consumer Insights Engine.
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Read moreMeasure your market share and brand performance, benchmark it against competitors and maximize sales now and in the future with the world’s largest retail panel.
Read moreBased on named retailer data, KAD is invaluable in defining successful Category Management & optimizing Supply Chain Strategy. KAD is a common information currency for Retailers & Industry.
Read more26.06.2024
Webinars
Watch this on-demand webinar to unpack significant shifts in consumer behavior towards tech products, and how companies are adapting their innovation strategies in response.
07.06.2024
Infographics
LATAM Mobile Computing market decreased in demand in 2023 but shows growth in the long run, including within gaming category
03.06.2024
Articles
A deep analysis of the current state of automotive and aftermarket sales, the major trends impacting the industry, and the latest areas of innovation-led transformation that are unlocking pockets of growth.
25.08.2021
White papers
Understand how the pandemic has disrupted markets and consumer behavior to perfect your pricing and promotions strategy this peak season.
18.08.2021
White papers
GfK AutoMobility® finds that just 6% of auto intenders have actually bought a vehicle because of EV technology.
12.07.2021
White papers
A guidebook drawing on fresh research and conversations with leading thinkers and brands in sustainability.
26.06.2024
Webinars
Watch this on-demand webinar to unpack significant shifts in consumer behavior towards tech products, and how companies are adapting their innovation strategies in response.
21.03.2024
Webinars
Uncover the most significant innovation and consumer trends driving Tech & Durables spend this year.
14.12.2023
Webinars
Watch our on-demand webinar to get access to GfK data and expert analysis on global Black Friday 2023 sales performance across key markets.