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For over 80 years, GfK has been a reliable and trusted insight partner for the world’s biggest companies and leading brands who make a difference in every consumer’s life - and we will continue to build on this. We connect data, science and innovative digital research solutions to provide answers for key business questions around consumers, markets, brands and media. With our headquarters in Germany and a presence in around 60 countries worldwide, you benefit from our global company with a diverse community of ~9,000 employees.

Harnessing the power of our workforce, the greatest asset we have is our people. As part of GfK, you can take your future into your own hands. We value talent, skills and responsibility and support your development within our international teams. We are proud of our heritage and our future: Currently we are in the latter stages of a transformational journey from a traditional market research company to a trusted provider of prescriptive data analytics powered by innovative technology. This is only possible with extraordinary people and this is why we are looking for YOU to help create our future. For our employees as well as for our clients we pursue one goal: Growth from Knowledge!

Job Description

Ist die Werbung effektiv und verkauft sie auch das beworbene Produkt? Eine der Fragen, die international im Bereich der Kommunikationsforschung beantwortet werden. Dazu nutzen wir unsere GfK-eigenen Instrumente, aber auch kundenspezifische Tracking Tools mit dessen Hilfe Werbeauftritte zeitnah und detailliert bewertet werden können. Daneben führen wir auch Marken- und Imagestudien durch, die Aussagen über Positionierung und Entwicklungsmöglichkeiten geben.

Wir suchen einen engagierten und motivierten Specialist / Junior Consultant (m/w/d), der uns bei der Organisation und Durchführung von internationalen Marktforschungsstudien unterstützt. Folgendes Aufgabenspektrum erwartet Sie:

• Koordination bei der Durchführung und beim Reporting internationaler Tracking-studien
• Analyse und Bewertung von Werbespots im Team
• Englische Korrespondenz mit unseren Kunden sowie mit unseren internen und externen Dienstleistern
• Abstimmung der Trackingpläne mit den Kunden und Media Agenturen
• Erstellung von Fragebögen
• Internationale Zusammenarbeit mit Kollegen in Europa und Asien
• Abwicklung von Online Studien
• Anforderung und Bearbeitung von Daten, Excel Reports und Präsentationen
• Terminkoordination und –überwachung in Zusammenarbeit mit GfK Partnern

Ihr Profil:        

Sie bearbeiten die Communication-Streams effektiv, haben Freude am Umgang mit Zahlen und sind neugierig auf Marktforschungsfragen rund um Werbung und Marke. Durch Ihre eigenständige und verantwortungsbewusste Arbeitsweise sind Sie eine echte Unterstützung und Entlastung für die Projektleitung. Sie sind sorgfältig und organisationsstark, verfügen über eine rasche Auffassungsgabe und haben Freude an der internationalen Projektarbeit. Folgende fachlichen Voraussetzungen runden Ihr Profil ab:

• Bachelor oder abgeschlossene kaufmännische Ausbildung
• Berufserfahrung im Office Management (vorzugsweise in der Marktforschung) , bei Einstieg als Specialist mind. 4-5 Jahre relevante Berufserfahrung
• Sehr gute bis fließende Englischkenntnisse in Wort und Schrift
• Sehr gute Kenntnisse in MS Office

Die Position ist für 24 Monate wegen Elternzeitvertretung befristet.

Flexible Arbeitszeit und Home Office sind auch möglich.

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Is the advertising effective and does it also sell the advertised product? This is one of the questions that is answered internationally in the field of communication research. For this purpose, we use our own GfK instruments, but also client-specific tracking tools with the help of which advertising appearances can be evaluated promptly and in detail. We also carry out brand and image studies that provide information on positioning and development opportunities.

We are looking for a committed and motivated Specialist / Junior Consultant (m/f/d) to support us in the organisation and implementation of international market research studies. The following range of tasks awaits you:

• Coordination of the implementation and reporting of international tracking studies
• Analysis and evaluation of commercials in the team 
• Correspondence in English with our clients as well as with our internal and external service providers
• Coordination of tracking plans with clients and media agencies
• Creation of questionnaires
• International cooperation with colleagues in Europe and Asia
• Handling online studies
• Requesting and processing data, Excel reports and presentations 
• Coordinating and monitoring deadlines in cooperation with GfK partners

Your profile:         

You edit the communication streams effectively and you enjoy working with numbers and are curious about market research questions around advertising and brand. Your independent and responsible way of working makes you a real support and relief for the project management. You are meticulous and strong in organisation, have a quick grasp of things and enjoy international project work. The following professional requirements round off your profile:

• Bachelor or completed commercial education
• Professional experience in office management (preferably in market research), at least 4-5 years of relevant professional experience if you are joining us as a specialist.
• Very good to fluent written and spoken English skills
• Very good knowledge of MS Office

The position is limited for 24 months due to parental leave replacement.

Flexible working hours and home office are also possible.

We are an ethical and honest company that is wholly committed to its clients and employees. We are proud to be an inclusive workplace for all and are committed to equal opportunity in employment which focuses on all of our employees reaching their full potential. At GfK we work collaboratively with our colleagues but offer a flexible working approach, including dividing our time between office & remote working as well as the opportunity to flex our working hours around team core hours.

We offer an exciting work environment that brings people together. We encourage an entrepreneurial and innovative spirit. We make use of the latest digital technologies. We are looking for self-starters, who accept challenges and create solutions.

Can there be a better place to take center stage in the digital revolution? We are excited to get to know you!