Our people. Our culture. Our vision.

For over 85 years, GfK has been a reliable and trusted insight partner for the world’s biggest companies and leading brands who make a difference in every consumer’s life - and we will continue to build on this. We connect data, science and innovative digital research solutions to provide answers for key business questions around consumers, markets, brands and media. With our presence in over 60 countries worldwide, talents benefit from our global company with a diverse community of ~8,000 employees.

Harnessing the power of our workforce, the greatest asset we have is our people. As part of GfK, talents can take their future into their own hands. We value talent, skills and responsibility and support personal development within our international teams. We are proud of our heritage and our future: Currently we are in the latter stages of a transformational journey from a traditional market research company to be the leading global market and consumer data intelligence and analytics firm for the consumer products industry. This is only possible with extraordinary people, which is why we are looking for bright talents to help shape our future.

Growth from Knowledge!

Meaningful impact

You love Tech & Data? The world´s leading brands and companies rely on our data, insights and recommendations to inform their business decisions.


Global data authority

You want to serve global players and brand? We ensure clients realize the value of our unique data assets by harnessing the latest technology in our tools and techniques.


Co-created transformation

You want to make history? Our dedicated, creative and experienced teams embrace experimentation and entrepreneurship to constantly co-create transformative solutions.


Learning community

You want to learn from extraordinary brainpower? Working at GfK is about community and collaboration, personal growth and development, team diversity and agility.