Our commitment to a better workplace
With around 8,000 employees spread across six continents, our GfK global community unites a wide variety of people pursuing Growth from Knowledge.
As a global company, we are responsible for fostering a working culture of trust and respect across the entire GfK network, where no form of discrimination or harassment is tolerated. All parties within the company are committed to continuing to support the development of a fair-minded work environment.
We continue to work hard to create and encourage a diverse and inclusive working environment. One that respects and values every employee regardless of race, ethnicity, gender, sex, sexual orientation, age, personality, experience, culture, faith, socio-economic status, or physical or mental disabilities.
We celebrate diversity and inclusion.
Growth from Knowledge
is powered by diversity, equity & inclusion
The world is changing quickly – and so are people. Business growth relies on knowledge of changing consumer values and markets. To truly understand people require a workforce that reflects all humanity. We celebrate differences and strive for equity and inclusion to ensure personal growth of our people across the GfK global family.
Diversity produces valuable knowledge
Equity is the enabler of our performance
Inclusion unleashes the best in all of us
The shapers of tomorrow will come from every background and every culture. We believe in that. That's why we nurture an environment of trust and respect across our entire GfK community."Jutta SuchanekChief Human Resources & Diversity Officer at GfK
Global DE&I summits
Local inclusion initiatives
Celebration of international awareness days
The worldwide operating GfK Group endorses the core principles and rights set forth in the United Nations Declaration of Human Rights and the Social Charter of Fundamental Rights of the European Union. These are the universal values of human dignity, freedom, equality, and solidarity.