13.12.2016
How can you attract the attention and influence the purchasing decisions of savvy Leading Edge Consumers (LECs): early adopters, influentials and passionate shoppers?
Our research reveals which promotions work best, and the findings might surprise you. Two thirds (66%) of LECs say that coupons are an important factor in their shopping decisions. The same proportion indicate that price comparison/discount sites are key for them. In comparison, 53% cite TV and print advertising, and 59% online advertising.
Register to download our interactive white paper "Optimize your below-the-line marketing spend".
28.12.2021
Blog
Here’s a look at what the typical XR consumer looks like and how brands can tap into the tech market opportunity in addition to AR and VR ...
13.12.2021
Infographics
Read our infographic about the major trends set to impact 2022.
24.11.2021
Reports
Consumer and market intelligence to shape your 2022 business strategies
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