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12.09.2016

Solving the conversion challenge

We use behavioral data from the passive measurement of different channels to understand purchase journeys in order to maximize the omnichannel environment. Each brand journey is different, however, if you can understand why someone didn’t buy a jumper online, or why that person walked out of one store and straight into another to buy a similar item, you have the intelligence to crack shopper conversion.

Find out how to convert browsers into buyers in fashion and non-food retailing

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