logo
search
EN

03.06.2019

Infographic: Stronger trade relationships through Key Account Data. Who benefits the most?

With Key Account Data Reporting (KADR), manufacturers can access the same sell-out data as their retail partner, allowing both parties to work together as equally informed players to engage effectively in join category management, co-create strategies, gain efficiencies and agree on growth opportunities. Three major functions benefit most from this account-level intelligence: Key Account Sales Managers, Category Managers and Trade Marketing Managers. 

Who benefits the most from Key Account Data?

Find out more about key account data:

Read our blog
Discover our latest white paper

Related Products

  • gfknewron

    AI-powered intelligence connects all sales and consumer data into a smart solution that enables you to react, plan, predict, pivot, and win.

    Read more
  • gfknewron Predict

    AI-powered market, brand and consumer intelligence and recommendations that put you in front of the rest.

    Read more
  • gfknewron Market

    Point of sales data supercharged in a digital platform with visualization, always-on insights, alerts, and search to know what sold, where, and when.

    Read more

Insights

View all Insights