The last two years have seen the Consumer Technology and Durables sector exist in a state of flux. 2022 will be a critical year for the category, with successful businesses being those that leverage the latest market and consumer data to quickly act and react to change.
GfK has used extensive research and consumer intelligence to predict some of the major trends likely to impact the Consumer Technology and Durables industry next year. The infographic below summarizes our findings and provides key facts at a glance, culminating in our prediction that the sector will grow 12% year on year by the end of 2021.
Download our latest ‘The State of Consumer Technology and Durables’ report to gain deeper insights into these trends and the strategies T&D brands should adopt to succeed in a turbulent world.