GfK DAM toont het digitale gedrag in Nederland; welke websites en apps worden gebruikt op smartphone, tablet en pc/laptop? De volledige beschrijving van dit continue bereiksonderzoek vind je in de link hieronder.
GfK’s Audience Ascription Modelling combines our panel-based audience measurement with site census data to provide viewing figures for the multitude of smaller digital entertainment channels.
Evaluate content across all channels. Metrics are delivered 48 hours post-broadcast by audience group for viewer motivation, promo performance and impact of key figures.