Senior Analysis Specialist



Job Family


For over 80 years, GfK has been a reliable and trusted insight partner for the world’s biggest companies and leading brands who make a difference in every consumer’s life - and we will continue to build on this. We connect data, science and innovative digital research solutions to provide answers for key business questions around consumers, markets, brands and media. With our headquarters in Germany and a presence in around 60 countries worldwide, you benefit from our global company with a diverse community of ~9,000 employees.

Harnessing the power of our workforce, the greatest asset we have is our people. As part of GfK, you can take your future into your own hands. We value talent, skills and responsibility and support your development within our international teams. We are proud of our heritage and our future: Currently we are in the latter stages of a transformational journey from a traditional market research company to a trusted provider of prescriptive data analytics powered by innovative technology. This is only possible with extraordinary people and this is why we are looking for YOU to help create our future. For our employees as well as for our clients we pursue one goal: Growth from Knowledge!

Job Description

GfK Media Measurement (GXL) HUB is a centralized data processing and analytics department located in Sofia and part of the GfK Center of Excellence. The main activities of the department include data production for digital and classic media measurement products for multiple global and local markets. The HUB provides services like monitoring, coding, processing and data analytics using various proprietary and open source, mostly cloud-based technology platforms. Along with the end-to-end data production, the HUB also supports different Media Measurement on-demand products research and preparation.

Mission of the role

  • Support all aspects of the operational reporting with a focus on analyzing large data sets, identifying areas for improvement.

  • Actively participate in initiatives related to product automation and processes optimization

As a Senior Analysis Specialist you will have the following key accountabilities: 

  • Create and automate analyses using statistical computer languages and tools (R, Python, SLQ, SPSS etc.)

  • Implement advanced statistical techniques and concepts (regression, forecasting, properties of distributions, proper usage, etc.) to manipulate data and draw insights from large data sets

  • Mine and analyze different data to drive optimization and improvement in the existing processes; actively support product development/ update initiatives

  • Proactively communicate and collaborate with business stakeholders to deliver actionable insights and recommendations; Support local client-facing GfK teams in selling digital products

  • Assist in related teammates’ training, knowledge sharing and documentation initiatives

Now that you know what a Senior Analysis Specialist does, what skills, qualifications and experience do you need? 

  • Solid Statistical knowledge

  • Advanced knowledge and hands-on experience in R/ Python

  • Experience in data manipulation with SPSS and SQL

  • Excellent analytical and forecasting ability

  • Advanced in MS Office

  • Fluent in English

  • Have experience with Jira, Confluence or similar PM tools

  • Capable of prioritizing multiple projects while still achieving deadlines

  • Strong problem-solving skills with an emphasis on product development

  • 4+ years of relevant working experience in preferably in market research field

  • University (Bachelor's or Master's) degree in Math, Data Science, Statistics, Data Analytics and Modeling

Join our team and benefit from the following advantages:  

  • Exciting work environment that brings people together 

  • Use of the latest digital technologies 

  • Initial and ongoing trainings to support your development 

  • Opportunities for personal and professional growth 

  • Competitive remuneration and bonus scheme linked to individual performance and company results 

  • 3 additional non-working days annually 

  • Food vouchers 

  • Health insurance 

  • Discount program with external vendors 

  • Eco friendly travelers are welcome to the office – parking places for bikers and free card for public transportation are available to all employees 

  • Variety of sport activities such as football and traditional Bulgarian dances 

  • Last but not least – GfK Sofia office is located close to the city centre and easily accessible from any point by public transportation – 47A Tsarisgradsko Shose Blvd 

All documents will be treated in the strictest confidentiality. 
Only short-listed candidates will be invited for an interview.

We offer an exciting work environment that brings people together. We encourage an entrepreneurial and innovative spirit. We make use of the latest digital technologies. We are looking for self-starters, who accept challenges and create solutions.

Can there be a better place to take center stage in the digital revolution? We are excited to getting to know you!

Posted: 72 days ago

City: Sofia

Work Area: Operations

Job Time: Full Time

Requisition ID: R00011075