(Junior) Analysis Specialist



Job Family


We show the world what people want.

Join GfK and help us shape tomorrow. As an NIQ company, we are the world's leading consumer intelligence firm, delivering the Full View™ on consumer behavior. We work to enable manufacturers and retailers better understand what consumers really want. Our name has inspired trust for over 89 years because we take pride in discovering new pathways to sustainable growth for our clients, our people, and our planet.

We are always looking for open-minded people who will grow with us, push boundaries, and pioneer disruptive methods in market research, data science, technology, and AI. If you share this passion to drive things forward and the integrity to insist on doing things the right way, we'll equip you to take your future into your own hands and play a leading role in our story.

Job Description

The “(Junior) Analysis Specialist” in the GSC MM Hub is working independently on standardized and custom analysis products using the MM Integrated Solutions and other partner data, in accordance with the clients’ requirements. He or she should be eager to dig into big data to extract insightful information out of it, and should be prepared to work with online and offline tools for data manipulation such as SQL, R, Excel and/or SPSS.

You will:

  • Work independently on data analytics for standardized and ad-hoc MM Integrated Solutions products
  • Proactively analyze data to answer key questions for stakeholders or yourself, with an eye on what drives business performance, and investigate and communicate which areas need improvement in efficiency and productivity
  • Work with massive datasets coming from different data sources 
  • Prepare the data for different marketing campaigns analysis, reporting on standardized KPIs
  • Work with online and offline tools and applications for data manipulation such as SQL, R, Excel or SPSS
  • Communicate with internal stakeholders to gather requirements and understand business needs
  • Report to the Analysis Team Manager and work closely with the team’s coordinator and seniors
  • Align closely with the global Project Execution Team (PET) as part of the same functional management
  • Support optimizations and improvement in the existing processes
  • Supports the team Associate positions in their daily work
  • Assist in related team training, knowledge sharing and documentation initiatives

You have:

  • Good understanding of data analysis principles and methodologies
  • Practical knowledge in at least one programming language such as SQL, R or similar tools
  • Familiarity with various debugging techniques to address coding issues and optimize performance
  • Strong analytical and problem-solving skills, with a willingness to learn and adapt
  • Excellent level of English language, both written and spoken
  • Excellent attention to detail and ability to work with large datasets
  • Effective communication skills, with the ability to collaborate with team members and internal stakeholders
  • Enthusiasm for learning and professional development in the field of data analysis
  • University (Bachelor or Master) degree
  • Work experience as data analyst, business analyst or similar position will be considered as advantage (Optional)
  • Practical experience with SPSS and/or Python (Optional)
  • Experience with MS Office Excel and PowerPoint (Optional)


  • Exciting work environment that brings people together
  • Use of the latest digital technologies
  • Initial and ongoing trainings to support your development
  • Opportunities for personal and professional growth
  • Bonus scheme linked to individual performance and company results
  • Flexible working hours
  • Hybrid working model (2 days per a week from office)
  • 3 additional non-working days annually
  • Food vouchers
  • MultiSport Card
  • Health insurance
  • Discount program with external vendors
  • Eco friendly travelers are welcome to the office – parking places for bikers and free card for public transportation are available to all employees.
  • Last but not least – GfK Sofia office is located close to the city center and easily accessible from any point by public transportation – 47A Tsarisgradsko Shose Blvd


We are an ethical and honest company that is wholly committed to its clients and employees. We are proud to be an inclusive workplace for all and are committed to equal employment opportunity, focusing on all of our employees reaching their full potential. 

We respect and value every employee regardless of race, ethnicity, gender, sex, sexual orientation, age, personality, experience, culture, faith, socio-economic status, or physical or mental disabilities.

We endorse the core principles and rights set forth in the United Nations Declaration of Human Rights and the Social Charter of Fundamental Rights of the European Union, promoting the universal values of human dignity, freedom, equality, and solidarity.

Learn more about how we are driving diversity and inclusion in everything we do on: https://www.gfk.com/about-gfk/diversity-and-inclusion

At GfK we work collaboratively with our colleagues but offer a flexible working approach, including dividing our time between office & remote working as well as the opportunity to flex our working hours around team core hours.

We offer an exciting work environment that brings people together. We encourage an entrepreneurial and innovative spirit and make use of the latest digital technologies. We are looking for self-starters, who accept challenges and create solutions.

Can there be a better place to take center stage in the digital revolution? We are excited to get to know you!

Posted: 7 days ago

City: Sofia

Work Area: Operations

Job Time: Full Time

Requisition ID: R00022867