NewYork, 09.07.2019

MRI-Simmons to reveal connections between streaming TV and political engagement at Mavericks of Media

Consumer insights leader to share latest TV connectivity trends from ongoing Cord Evolution Study

The 2020 presidential campaign will only intensify concern about effective targeting across platforms. At the 2019 Mavericks of Media conference, Karen Ramspacher (SVP, Innovation and Insights, MRI-Simmons) will share insights essential to smarter targeting via traditional and streaming TV, revealing links between TV connection status and political beliefs and engagement.

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MRI-Simmons to reveal connections between streaming TV and political engagement at Mavericks of Media

Consumer insights leader to share latest TV connectivity trends from ongoing Cord Evolution Study

Latest Press Releases

Device that would turn consumers into EV energy distributors wins GfK’s 2023 NextGen Data ...

60% of consumers planning to get a new car say affordability is impacting their purchase decision – ...

Global telecom market posts 9.7% revenue drop in 2022 – GfK

Device that would turn consumers into
EV energy distributors wins GfK’s 2023 NextGen Data ...