NewYork, 05.06.2019

MRI-Simmons, Engagement Labs partner to help brands, agencies harness the power of word-of-mouth

MRI/TotalSocial® fusion links conversations to rich profiles of media audiences

MRI-Simmons, the leading provider of insights on the American consumer, today announced a partnership with Engagement Labs to reveal links between in-person consumer conversations and specific media audiences, segments, and product owner groups. The insights generated by this new partnership allow marketers to activate their offline brand advocates and influencers and “seed” new conversations based on key messaging.

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MRI-Simmons, Engagement Labs partner to help brands, agencies harness the power of word-of-mouth

MRI/TotalSocial® fusion links conversations to rich profiles of media audiences

Latest Press Releases

GfK continues to strengthen West Coast presence with return of Sims in Marketing Effectiveness ...

Over 50% of US consumers cannot name a brand that is making a difference when it comes to the ...

Device that would turn consumers into EV energy distributors wins GfK’s 2023 NextGen Data ...

Device that would turn consumers into
EV energy distributors wins GfK’s 2023 NextGen Data ...