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  • Why are big advertisers still getting this wrong?
    • 07/20/18
    • Retail
    • Technology
    • FMCG
    • Belgium
    • English

    Why are big advertisers still getting this wrong?

    Read the findings of our recent test on some ads that were airing in the UK during the World Cup, all from the same product category (consumer electronics). 

  • Why are big advertisers still getting this wrong?
    • 07/20/18
    • Retail
    • Technology
    • FMCG
    • Denmark
    • English

    Why are big advertisers still getting this wrong?

    Read the findings of our recent test on some ads that were airing in the UK during the World Cup, all from the same product category (consumer electronics). 

  • Why are big advertisers still getting this wrong?
    • 07/20/18
    • Retail
    • Technology
    • FMCG
    • Netherlands
    • English

    Why are big advertisers still getting this wrong?

    Read the findings of our recent test on some ads that were airing in the UK during the World Cup, all from the same product category (consumer electronics). 

  • Why are big advertisers still getting this wrong?
    • 07/20/18
    • Retail
    • Technology
    • FMCG
    • United Kingdom
    • English

    Why are big advertisers still getting this wrong?

    Read the findings of our recent test on some ads that were airing in the UK during the World Cup, all from the same product category (consumer electronics). 

  • Map of the Month: Retail space productivity, Europe 2017
    • 07/19/18
    • Financial Services
    • Retail
    • Geomarketing
    • Geodata
    • Global
    • English

    Map of the Month: Retail space productivity, Europe 2017

    GfK's Map of the Month for July illustrates the 2017 values for retail space productivity on a country-by-country basis in Europe.

  • GfK Supply Chain Insights
    • 07/18/18
    • Retail
    • Technology
    • Distribution and Supply Chain Management
    • Global
    • English

    GfK Supply Chain Insights

    Join our free partner webinar based on point of sales and distribution panel data to optimize your supply chain management and discover more about today’s key tech trends.

  • GfK Supply Chain Insights
    • 07/18/18
    • Retail
    • Technology
    • Distribution and Supply Chain Management
    • Germany
    • English

    GfK Supply Chain Insights

    Join our free partner webinar based on point of sales and distribution panel data to optimize your supply chain management and discover more about today’s key tech trends.

  • Consumer sentiment in Europe improves slightly
    • 07/18/18
    • Retail
    • Consumer Goods
    • Global
    • English

    Consumer sentiment in Europe improves slightly

    Findings of the GfK Consumer Climate Europe Study for the second quarter of 2018

  • Belgians’ purchasing power for food three times that of Poles
    • 07/10/18
    • Fashion and Lifestyle
    • Media and Entertainment
    • Retail
    • Technology
    • Automotive
    • Consumer Goods
    • Geomarketing
    • Geodata
    • Global
    • English

    Belgians’ purchasing power for food three times that of Poles

    GfK calculated the product-line purchasing power for 17 product groups in various European countries.

  • 3 key requirements for an optimal online pricing tool
    • 07/09/18
    • Retail
    • Technology
    • Consumer Goods
    • Online Pricing Intelligence
    • United Kingdom
    • English

    3 key requirements for an optimal online pricing tool

    What should we really be focusing on when selecting a pricing tool? In this article we give you 3 simple requirements you should consider when choosing an online pricing tool that delivers real value!

  • UK Consumer Confidence drops two points to -9 in June
    • 06/29/18
    • Financial Services
    • Retail
    • Technology
    • Consumer Goods
    • FMCG
    • Denmark
    • English

    UK Consumer Confidence drops two points to -9 in June

    Consumers in pre-Brexit UK are less confident about the economy and seem set on self-imposed austerity

  • Map of the Month: Retail share of private consumption, Europe 2017
    • 06/26/18
    • Financial Services
    • Retail
    • Geomarketing
    • Geodata
    • Picture of the month
    • Global
    • English

    Map of the Month: Retail share of private consumption, Europe 2017

    European consumers spent 30.5% of their available funds for private consumption on brick-and-mortar retail in 2017.

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