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  • In GfK hackathon competition, students will create business plan for AI smart speaker
    • 12/13/18
    • Home Appliances
    • Media and Entertainment
    • Retail
    • Technology
    • Consumer Goods
    • Point of Sales Tracking
    • Point of Sales Analytics
    • Trends and Forecasting
    • United States
    • English

    In GfK hackathon competition, students will create business plan for AI smart speaker

    Undergraduates -- vying for a $5,000 prize -- will develop a business and marketing plan for a smart speaker launch in this year's NextGen Data Science Hackathon Competition

  • Belgium Black Friday sales: 2018 vs 2017
    • 12/04/18
    • Retail
    • Consumer Goods
    • Point of Sales Tracking
    • Trends and Forecasting
    • Belgium
    • English

    Belgium Black Friday sales: 2018 vs 2017

    Black Friday sales in Belgium increased by 31,5% in value and 21,7 % in units this year, compared to Black Friday 2017. The best performing category was IT, with a market share of 29,3%. Online sales increased 48,4% and traditional sales increased 26,9%.

  • UK Consumer Confidence drops three points in November to -13
    • 11/29/18
    • Home Appliances
    • Media and Entertainment
    • Retail
    • Consumer Goods
    • FMCG
    • Trends and Forecasting
    • Consumer Insights Engine
    • United Kingdom
    • English

    UK Consumer Confidence drops three points in November to -13

    GfK’s long-running Consumer Confidence Index decreased by three points in November 2018 to -13.  All five measures used to calculate the Index decreased.

  • GfK’s NextGen Competition: A Hands-On Market Research Experience
    • 11/29/18
    • Financial Services
    • Media and Entertainment
    • Retail
    • Technology
    • Automotive
    • Consumer Goods
    • FMCG
    • Media Measurement
    • Shopper
    • Trends and Forecasting
    • Consumer Life
    • GfK-MRI
    • United States
    • English

    01/17/19 - 01/28/19
    GfK’s NextGen Competition: A Hands-On Market Research Experience

    GfK’s NextGen Data Science Hackathon Competition gives undergraduate student researchers from North American universities a chance to test their marketing and research knowledge and be immersed in the world of consumer data. Using data analysis and integration -- as well as research and marketing savvy -- they address issues critical for today’s marketers. 

  • Black Friday 2018 - Deal or no Deal
    • 11/23/18
    • Retail
    • Online Pricing Intelligence
    • Trends and Forecasting
    • United Kingdom
    • English

    Black Friday 2018 - Deal or no Deal

    Are there fewer real deals to be had this Black Friday? GfK's live online pricing intelligence data, showing what's happening so far today with TVs, laptops and washing machines...

  • What do Black Fridays of the past tell us about the present?
    • 11/02/18
    • Retail
    • Trends and Forecasting
    • United Kingdom
    • English

    What do Black Fridays of the past tell us about the present?

    Read about the rise of Black Friday, and how this event affects sales in the rest of the quarter. Our Head of Retail, Michael McLaughlin, will tell you more in his new article.

  • What do Black Fridays of the past tell us about the present?
    • 11/02/18
    • Retail
    • Trends and Forecasting
    • Netherlands
    • English

    What do Black Fridays of the past tell us about the present?

    Read about the rise of Black Friday, and how this event affects sales in the rest of the quarter. Our Head of Retail, Michael McLaughlin, will tell you more in his new article.

  • What do Black Fridays of the past tell us about the present?
    • 11/02/18
    • Retail
    • Trends and Forecasting
    • Belgium
    • English

    What do Black Fridays of the past tell us about the present?

    Read about the rise of Black Friday, and how this event affects sales in the rest of the quarter. Our Head of Retail, Michael McLaughlin, will tell you more in his new article.

  • UK Consumer Confidence drops one point in October to -10
    • 10/31/18
    • Trends and Forecasting
    • United Kingdom
    • English

    UK Consumer Confidence drops one point in October to -10

    GfK’s long-running Consumer Confidence Index decreased by one point in October 2018 to -10. Three measures decreased and two measures stayed the same.

  • UK Consumer Confidence drops one point in October to -10
    • 10/31/18
    • Trends and Forecasting
    • Global
    • English

    UK Consumer Confidence drops one point in October to -10

    GfK’s long-running Consumer Confidence Index decreased by one point in October 2018 to -10. Three measures decreased and two measures stayed the same.

  • In hackathon competition, students get hands-on experience with data integration, activation
    • 10/15/18
    • Media and Entertainment
    • Retail
    • Technology
    • Automotive
    • Consumer Goods
    • Media Measurement
    • Shopper
    • Trends and Forecasting
    • United States
    • English

    In hackathon competition, students get hands-on experience with data integration, activation

    GfK has relaunched its NextGen Competition for undergraduates, challenging them to extract insights from a variety of raw data sets during a 10-day hackathon.

  • GfK launches breakthrough global product tracking consumer purchase journeys online and offline
    • 10/01/18
    • Retail
    • Consumer Goods
    • Shopper
    • Trends and Forecasting
    • Consumer Insights Engine
    • United States
    • English

    GfK launches breakthrough global product tracking consumer purchase journeys online and offline

    GfK has launched its Consumer Insights Engine, the first solution to provide a true market view of the online and offline consumer purchase journey for the technology and consumer durables industries.

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