Möchten Sie zur deutschen Seite wechseln?JaNeina
Close
X
Share this page

Insights

Industries
Solutions
Content type
Country
Sort
clear all filters
  • Dixons Carphone and GfK agree information partnership
    • 09/20/18
    • Home Appliances
    • Media and Entertainment
    • Retail
    • Technology
    • Consumer Goods
    • Point of Sales Tracking
    • Point of Sales Analytics
    • United Kingdom
    • English

    Dixons Carphone and GfK agree information partnership

    Dixons Carphone and GfK have today announced the signing of a partnership to share physical and online sales information

  • UK Consumer Confidence jumps three points in August to -7
    • 08/31/18
    • Financial Services
    • Retail
    • Trends and Forecasting
    • United Kingdom
    • English

    UK Consumer Confidence jumps three points in August to -7

    Are British consumers showing immunity to Brexit babble? GfK’s long-running Consumer Confidence Index UK increased by three points  to -7 in August 2018.  Four measures increased and one measure stayed the same.

  • What drives price movements of tech devices?
    • 08/21/18
    • Technology
    • Online Pricing Intelligence
    • United Kingdom
    • English

    What drives price movements of tech devices?

    It is a common assumption among consumers that the retail price of flagship tech devices and features will gradually drop over time. But how much is price affected?

  • MVNOs continue gains across all tariff types in UK
    • 08/07/18
    • Technology
    • United Kingdom
    • English

    MVNOs continue gains across all tariff types in UK

    Mobile virtual network operators (MVNOs) hold almost 1 in 3 of sim-only (SIMO) main connections. Sky, BT, Virgin and plusnet hold a combined share of 18% of SIMO main connections. 74% of new contract SIMO deals for Sky, BT and Virgin come from their home services client base

  • GfK appoints Warren Saunders as new General Manager for Northern Europe
    • 08/06/18
    • United Kingdom
    • English

    GfK appoints Warren Saunders as new General Manager for Northern Europe

    As of September 24, 2018, Saunders will take on responsibility for GfK’s business activities in this region and will report directly to GfK Chief Customer Officer, Christian Erlandson. 

  • July heatwave in UK but consumer confidence remains stubbornly sub-zero
    • 07/31/18
    • United Kingdom
    • English

    July heatwave in UK but consumer confidence remains stubbornly sub-zero

    UK Consumer Confidence dropped by one point in July 2018 to -10, despite increases in both measures for people's personal financial situation.

  • Why are big advertisers still getting this wrong?
    • 07/20/18
    • Retail
    • Technology
    • FMCG
    • United Kingdom
    • English

    Why are big advertisers still getting this wrong?

    Read the findings of our recent test on some ads that were airing in the UK during the World Cup, all from the same product category (consumer electronics). 

  • 3 key requirements for an optimal online pricing tool
    • 07/09/18
    • Retail
    • Technology
    • Consumer Goods
    • Online Pricing Intelligence
    • United Kingdom
    • English

    3 key requirements for an optimal online pricing tool

    What should we really be focusing on when selecting a pricing tool? In this article we give you 3 simple requirements you should consider when choosing an online pricing tool that delivers real value!

  • UK Consumer Confidence drops two points to -9 in June
    • 06/29/18
    • Trends and Forecasting
    • United Kingdom
    • English

    UK Consumer Confidence drops two points to -9 in June

    Consumers in pre-Brexit UK are less confident about the economy and seem set on self-imposed austerity

  • How to win the world cup with price and promotions
    • 06/14/18
    • Retail
    • Technology
    • Online Pricing Intelligence
    • United Kingdom
    • English

    How to win the world cup with price and promotions

    With the tournament kicking off in Russia this month, May and June represent crucial months for sales in the UK TV market. To win the lion’s share of this opportunity, TV manufacturers and retailers are focusing hard on competitive pricing and product promotion to entice shoppers. What's the best pricing strategy? Where should you focus your promotional activity? Find out more in our blog!

  • The World Cup & TV sales - What's the real impact?
    • 06/04/18
    • Home Appliances
    • Retail
    • Technology
    • United Kingdom
    • English

    The World Cup & TV sales - What's the real impact?

    We've combined a range of our data to show how next month's World Cup will affect TV sales. Find out our predictions on how the World Cup will impact TV sales in this interactive infographic. 

  • What is the real impact of big sporting events on TV sales? [Video]
    • 06/04/18
    • Retail
    • Technology
    • Home and Living
    • United Kingdom
    • English

    What is the real impact of big sporting events on TV sales? [Video]

    What is the real impact of big sporting events on sales? We've combined a range of our data to show how next month's World Cup will affect TV sales (taking just one example product). Watch our technology expert, Zak Haeri, to discover the key findings from our data.