This years' Back-To-School (BTS) extravaganza has perhaps not been quite so extravagant, according to our snapshot look at the Writing category in our Weekly tracker - but it is showing growth. Find out the latest insights of this years #BTS sales in our latest blog.
It’s the golden quarter and this year, with Black Friday falling on November 23rd, we are now just 50 days away!
At £900 million, the UK is Europe’s second largest smart home market, and the fastest growing. Consumers now have access to almost 4000 smart products. This excludes smart TVs, which contribute a further £1.3 billion.
GfK has launched its Consumer Journey module of the Consumer Insights Engine, the first solution to provide a true market view of the online and offline consumer purchase journey for the technology and consumer durables industries.
Dixons Carphone and GfK have today announced the signing of a partnership to share physical and online sales information
Are British consumers showing immunity to Brexit babble? GfK’s long-running Consumer Confidence Index UK increased by three points to -7 in August 2018. Four measures increased and one measure stayed the same.
It is a common assumption among consumers that the retail price of flagship tech devices and features will gradually drop over time. But how much is price affected?
Mobile virtual network operators (MVNOs) hold almost 1 in 3 of sim-only (SIMO) main connections. Sky, BT, Virgin and plusnet hold a combined share of 18% of SIMO main connections. 74% of new contract SIMO deals for Sky, BT and Virgin come from their home services client base
As of September 24, 2018, Saunders will take on responsibility for GfK’s business activities in this region and will report directly to GfK Chief Customer Officer, Christian Erlandson.
UK Consumer Confidence dropped by one point in July 2018 to -10, despite increases in both measures for people's personal financial situation.
Read the findings of our recent test on some ads that were airing in the UK during the World Cup, all from the same product category (consumer electronics).