Möchten Sie zur deutschen Seite wechseln?JaNeina
Close
X
Share this page

Insights

Industries
Solutions
Content type
Country
Sort
clear all filters
  • PC hardware for gamers: Performance and experience drive demand in a maturing market
    • 08/20/19
    • Press
    • United Kingdom
    • English

    PC hardware for gamers: Performance and experience drive demand in a maturing market

    The gaming PC hardware market recorded a 15 percent increase year-on-year (January-June 2019) to reach over $6.1 billion turnover. 

  • How to maximize product revenue
    • 08/08/19
    • Technology
    • Consumer Goods
    • Point of Sales Tracking
    • United Kingdom
    • English

    How to maximize product revenue

    Weekly sales data is an essential part of your competitive intelligence. Read our four routes to sales success in our latest white paper. 

  • UK Consumer Confidence improves two points to -11 for July 2019
    • 07/31/19
    • Consumer Insights
    • Trends and Forecasting
    • Consumer Insights Engine
    • United Kingdom
    • English

    UK Consumer Confidence improves two points to -11 for July 2019

    UK confidence in our economic situation improved two points to –11 in July, according to GfK’s long-running Consumer Confidence Index. Four measures increased since last month and one is unchanged.

  • Secret to the consumer purchase journey & how to win in the online jungle
    • 07/23/19
    • Consumer Insights Engine
    • United Kingdom
    • English

    Secret to the consumer purchase journey & how to win in the online jungle

    How does the consumer purchase journey really begin? There’s no doubt that online is the go-to channel for consumers when they are looking for a technology or durables product. In 2018, over half of consumers in Great Britain, France, Germany, Spain and Italy (EU5) that bought a tech or durables product used online sources to research their purchase.

  • Strong late sales for Summer 2019 see cumulative travel bookings return to growth
    • 07/18/19
    • Travel and Hospitality
    • Consumer Insights
    • Point of Sales Tracking
    • Trends and Forecasting
    • United Kingdom
    • English

    Strong late sales for Summer 2019 see cumulative travel bookings return to growth

    Nine consecutive weeks of passenger growth have helped to turn Summer 2019 fortunes around for the UK travel market. As we fast approach the peak season departures during the six week school holiday period, departures for Summer 2019 are up +1% against Summer 2018.

  • GfK Webinar - The secret to winning in the online jungle
    • 07/12/19
    • Consumer Insights
    • Consumer Insights Engine
    • United Kingdom
    • English

    GfK Webinar - The secret to winning in the online jungle

    Combining new data to bring you closer to your consumers’ purchase journey.

    Recording and presentation of the webinar is now available!

  • UK Consumer Confidence slips back to -13 for June 2019
    • 06/28/19
    • United Kingdom
    • English

    UK Consumer Confidence slips back to -13 for June 2019

    GfK's long-running UK Consumer Confidence Index slips back to -13 for June 2019, with falls across all five measures.

  • Just how smart is smart home technology?
    • 06/21/19
    • United Kingdom
    • English

    Just how smart is smart home technology?

    Smart home isn’t a new trend, it has been around for several years now, on the cusp of being the ‘next big thing’ for consumer’s to enjoy.  But still only slightly over a third of UK consumers (38%) say they own more than one smart home device – most often a smart TV.

  • UK Consumer Confidence sunnier in May, but long-term forecast is less certain
    • 05/31/19
    • Consumer Insights
    • Trends and Forecasting
    • Consumer Insights Engine
    • United Kingdom
    • English

    UK Consumer Confidence sunnier in May, but long-term forecast is less certain

    GfK’s long-running Consumer Confidence Index increased to –10 this month. Four measures increased and one stayed the same.

  • Total media measurement and beyond
    • 05/16/19
    • Media and Entertainment
    • Media Measurement
    • United Kingdom
    • English

    Total media measurement and beyond

    What is the future for total media measurement in a complex, fragmented market?
    GfK held a roundtable discussion with leaders from across the media industry to debate this pressing issue. 

    • 04/30/19
    • Consumer Insights
    • Trends and Forecasting
    • Consumer Life
    • Consumer Insights Engine
    • United Kingdom
    • English

    Consumers keeping calm in April amid the Westminster carry-on

    GfK’s long-running UK Consumer Confidence Index stayed at the same level of - 13 in April.   Two measures increased and three saw a decrease during this month.

  • Brexit climbs to #1 concern in UK for first time
    • 04/01/19
    • Consumer Insights
    • Trends and Forecasting
    • Consumer Insights Engine
    • United Kingdom
    • English

    Brexit climbs to #1 concern in UK for first time

    A monthly GfK survey asking "What are you personally most concerned about?" has seen the response "Our role in Europe" rising to the no.1 spot for the first time. "Having enough money to live right and pay the bills" comes next, while "NHS and the cost of healthcare" drops from its previous no1 spot to 3rd place.