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  • GfK becomes newest member of IAB South Africa
    • 02/03/16
    • Press
    • Media Measurement
    • Digital Market Intelligence
    • Global
    • English

    GfK becomes newest member of IAB South Africa

    GfK joins IAB South Africa in support of the local digital industry

  • European consumer climate improves significantly at the end of the year
    • 02/03/16
    • Press
    • Retail
    • Global
    • English

    European consumer climate improves significantly at the end of the year

    Findings of the GfK Consumer Climate Europe study for the fourth quarter of 2015

  • UK Consumer Confidence resiliently bullish for January 2016 despite a sea of domestic and overseas worries
    • 01/29/16
    • Press
    • Financial Services
    • Consumer Goods
    • Global
    • English

    UK Consumer Confidence resiliently bullish for January 2016 despite a sea of domestic and overseas worries

    GfK’s long-running Consumer Confidence Index has increased two points to +4 in January. 

  • GfK returns to organic growth in 2015
    • 01/29/16
    • Press
    • Investors
    • Global
    • English

    GfK returns to organic growth in 2015

    Sales increase by 1.1 percent in organic terms
    Sales rise by 6.3 percent compared with the previous year to approximately €1,544 million
    Adjusted operating income increases by €9 million to approximately €188 million
    Margin of 12.1 percent (previous year: 12.3 percent)

  • GfK wins radio audience research contract in New Zealand
    • 01/27/16
    • Press
    • Media and Entertainment
    • Media Measurement
    • Global
    • English

    GfK wins radio audience research contract in New Zealand

    Radio Broadcasters Association (RBA) commissioned GfK to perform the official radio research in New Zealand.

  • Economic expectations in Germany stabilize
    • 01/27/16
    • Financial Services
    • Public Services
    • Trends and Forecasting
    • Global
    • English

    Economic expectations in Germany stabilize

    Consumer mood has changed only slightly in January of this year, while the consumer climate has remained stable. Following a value of 9.4 points in January, the overall indicator is still forecasting 9.4 points for February. While both economic expectations and willingness to buy have risen by a small amount, income expectations have suffered losses.

  • People average 4 hours a week on personal grooming. What motivates them?
    • 01/27/16
    • Press
    • Fashion and Lifestyle
    • Consumer Goods
    • Market Opportunities and Innovation
    • Trends and Forecasting
    • Global
    • English

    People average 4 hours a week on personal grooming. What motivates them?

    Women spend an average of almost five hours a week on personal grooming (bathing, shaving, dressing, hair, make-up), while men spend just over three hours. What motivates people to try to look their best?

  • Paris wins back ‘most admired city’ from London
    • 01/19/16
    • Press
    • Public Services
    • Travel and Hospitality
    • Brand and Customer Experience
    • Global
    • English

    Paris wins back ‘most admired city’ from London

    Paris has pushed London off the top spot to win back the number one place as the highest rated city in 2015, out of a total of 50 cities. Sydney, which had been in the top three since 2011, falls back to fourth place, overtaken by New York, as well as Paris.

  • Chinese tourists spend 229 billion USD in 2015
    • 01/14/16
    • Press
    • Travel and Hospitality
    • Global
    • English

    Chinese tourists spend 229 billion USD in 2015

    GfK’s latest analyses of the Chinese market shows that China produced 109 million outbound tourists in 2015 – with retail spend of US$229 billion. This consolidates China’s position as one of the top global sources of tourists, in terms of both number of trips and money spent during international travel.

    At the same time, there have been profound changes in the behavior of the typical Chinese traveler, with Chinese Millennials firmly established as the core drivers of China’s outbound tourism spending.

  • German consumer climate rises again slightly
    • 12/22/15
    • Financial Services
    • Retail
    • Trends and Forecasting
    • Global
    • English

    German consumer climate rises again slightly

    Consumer mood is improving as the end of the year approaches. After four declines in a row, the consumer climate is rising again slightly. The overall indicator is forecasting 9.4 points for January 2016 compared with 9.3 points in December.

  • Germans' purchasing power climbs two percent
    • 12/14/15
    • Press
    • Retail
    • Consumer Goods
    • FMCG
    • Geomarketing
    • Global
    • English

    Germans' purchasing power climbs two percent

    Germans are poised to enjoy a nominal purchasing power increase of €430 per person in the coming year. This is one of the findings of GfK's new study, GfK Purchasing Power Germany 2016. The GfK data shows significant differences in how this purchasing power is regionally distributed.

  • Money and self-pressure are the leading major causes of stress internationally
    • 11/25/15
    • Consumer Health
    • Market Opportunities and Innovation
    • Global
    • English

    Money and self-pressure are the leading major causes of stress internationally

    With the pressure of Christmas shopping already underway, GfK has released findings from a 22-country survey looking at the major causes of stress in people's daily lives. Money, self-pressure and lack of sleep are the top three major causes of stress internationally.

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