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  • GfK increases sales and profit
    • 03/18/16
    • Press
    • HQ financials
    • Investors
    • Global
    • English

    GfK increases sales and profit

    GfK has achieved a sales growth of 6.2 percent in 2015, despite a stagnating market environment.

  • Top 3 most important corporate responsibilities, according to consumers
    • 03/17/16
    • Press
    • Trends and Forecasting
    • Global
    • English

    Top 3 most important corporate responsibilities, according to consumers

    Consumers say companies should focus on providing good jobs, good quality products and being environmental.

  • GfK and Nielsen in discussions to jointly launch Brazil's first cross-media advertising campaign measurement
    • 03/15/16
    • Press
    • Media and Entertainment
    • Media Measurement
    • Global
    • English

    GfK and Nielsen in discussions to jointly launch Brazil's first cross-media advertising campaign measurement

    GfK and Nielsen announce that they are in discussions to develop a set of services for advertisers, agencies and media groups...

  • GfK strengthens One GfK with new lead in North America
    • 03/02/16
    • Press
    • Global
    • English

    GfK strengthens One GfK with new lead in North America

    GfK is further developing the setup of the North America business effective March 3, 2016. The business currently consists of two separate sectors, but these are being more closely combined under the One GfK strategy. The result will enable GfK to offer its range of services in North America in a more integrated manner. Gary Cofer is announced as the new lead for the joint North America business.

  • Global smartphone sales hit a quarterly high in Q4 2015
    • 03/02/16
    • Technology
    • Consumer Goods
    • Trends and Forecasting
    • Global
    • English

    Global smartphone sales hit a quarterly high in Q4 2015

    Global smartphone demand hit 368m units in Q4 2015, up 14 percent quarter-on-quarter and up six percent year-on-year.

  • GfK Supervisory Board seeks damages from two former management board members
    • 03/01/16
    • Press
    • Global
    • English

    GfK Supervisory Board seeks damages from two former management board members

    Following media enquiries, GfK confirms that, represented by the Supervisory Board, it has initiated civil proceedings against two former management board members.

  • Q4 2015: A successful year end for the Western European Technical Consumer Goods market
    • 02/26/16
    • Press
    • Retail
    • Point of Sales Tracking
    • TEMAX
    • Global
    • English

    Q4 2015: A successful year end for the Western European Technical Consumer Goods market

    Results for GfK TEMAX® Western Europe for the fourth quarter of 2015

  • Virtual interactions ‘as good as being there’ for nearly a quarter of online consumers
    • 02/25/16
    • Press
    • Technology
    • Consumer Goods
    • Brand and Customer Experience
    • Digital Market Intelligence
    • Trends and Forecasting
    • Global
    • English

    Virtual interactions ‘as good as being there’ for nearly a quarter of online consumers

    A 22-country GfK survey show that just under a quarter (23 percent) of online consumers agree1 that virtual interactions with people and places can be as good as being there in person. This compares to just 15 percent who disagree1

  • Income Prospects are Improving
    • 02/25/16
    • Public Services
    • Trends and Forecasting
    • Global
    • English

    Income Prospects are Improving

    Overall, consumer confidence improved slightly in February. For March, the overall indicator is forecasting 9.5 points in comparison to 9.4 points in February. There is a noticeable rise in income expectations but hardly any change in the economic outlook. The propensity to buy remains stable.

  • GfK Demographics Germany 2015
    • 02/23/16
    • Health
    • Retail
    • Automotive
    • Consumer Goods
    • Geomarketing
    • Geodata
    • Global
    • English

    GfK Demographics Germany 2015

    The university city of Heidelberg has Germany's highest share of households whose main earners are 30 years old or younger. By contrast, the highest share of senior households can be found in the district of Suhl in Thuringia. These are some of the findings of the study "GfK Demographics 2016", which reveals the regional distribution of family types, age ranges, income levels and accommodation types in Germany.

  • Smart home appeal in Asia: China leads over South Korea and Japan
    • 02/15/16
    • Press
    • Home Appliances
    • Technology
    • Energy
    • Market Opportunities and Innovation
    • Global
    • English

    Smart home appeal in Asia: China leads over South Korea and Japan

    The majority of consumers in China believe smart home technology will make an impact on their lives in the near future – coming almost equal with mobile payment and well ahead of wearable technology. But in Japan, only one in five think smart home tech will impact them, while mobile payment wins notably higher votes. In South Korea opinion is divided at around half.

  • GfK drives its global digitalization through acquisition of digital panel specialist Netquest
    • 02/05/16
    • Mergers and Acquisitions
    • Press
    • Consumer Panels
    • Digital Market Intelligence
    • Global
    • English

    GfK drives its global digitalization through acquisition of digital panel specialist Netquest

    GfK has acquired Netquest, the leading access panel provider with strong presence in Spain, Portugal and Latin America.

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