The top five most important factors that shoppers say swayed their decision to make a purchase online rather than in-store, or in-store rather than on-line.
Index tumbles into negative territory for the first time in 15 months.
GfK’s long-running Consumer Confidence Index dropped three points in April to -3.
Internationally, people with a ‘save now’ mindset just outnumber people with a ‘have fun now’ mindset – but the numbers are very close.
German consumer optimism improved distinctly in April. The overall index is forecasting 9.7 points for May, up from 9.4 points in April.
Findings of the GfK Consumer Climate Europe study for the first quarter of 2016
GfK has carried out a comprehensive analysis of the European retail scene in 33 European countries. The study examines purchasing power, the retail share of the population's total expenditures, inflation, sales area productivity as well as a turnover prognosis for 2016. The study is part of the new edition of ACROSS Magazine, which is being launched at the 2016 ICSC European conference in Milano, Italy.
New 2016 GfK purchasing power data is now available for Austria and Switzerland. Purchasing power levels vary substantially both between and within these two neighboring countries. GfK's study reveals the regional distribution of this purchasing power.
At this year's Annual General Meeting on May 20, changes to the Supervisory Board of GfK SE will come into effect.
Do Brexit jitters explain 18-point fall since March 2015 in sentiment over future prospects for general economy?
GfK’s long-running Consumer Confidence Index remained at zero in March.
Commercial Radio Malaysia (CRM) has appointed GfK as their official research partner to provide radio audience measurement (RAM) in Malaysia. GfK will commence delivery of the industry audience currency for Malaysia radio from second half of this year until end of 2018.
The overall optimism of German consumers has lessened somewhat in March. The overall index is forecasting 9.4 points for April following 9.5 points in March. Both economic and income expectations as well as propensity to buy suffer losses.
Eyeota – the global leader for local audience data – and GfK, one of the world’s leading market research organizations, have formed a partnership.