Möchten Sie zur deutschen Seite wechseln?JaNeina
Close
Press Releases

Here you can find the latest press releases. View all press releases

    • 06/02/17
    • Consumer Life
    • United Kingdom
    • English

    Voters report that “having enough money to live right and pay the bills” is as important as the NHS and terrorism

    Voters report that “having enough money to live right and pay the bills” is as important as the NHS and terrorism Immigration and Brexit are not voter priorities A survey to understand the top concerns of British consumers conducted in the first half of May 2017 has revealed that “NHS and the cost of healthcare”, “terrorism” and “having enough money to live right and pay the bills” are more important to voters than the issues of immigration and Brexit.
    • 05/31/17
    • United Kingdom
    • English

    UK Consumer Confidence increases two points to - 5. But when will the squeeze in living standards hit home?

    GfK’s long-running Consumer Confidence Index increased two points to - 5 in May. Four of the five measures increased, and one remained unchanged. 
    • 05/25/17
    • Market Opportunities and Innovation
    • Trends and Forecasting
    • Global Study
    • Consumer Life
    • United Kingdom
    • English

    Opportunity for brands that can give back time or experiences to consumers

    Three in ten people (31 percent) would firmly prefer to have more time than more money – compared to only nine percent who firmly disagree with that. And over four in ten (44 percent) firmly believe that experiences are more important than possession – compared to just three percent who firmly disagree with that. 
    • 05/18/17
    • Press
    • United Kingdom
    • English

    GfK research shows Blair less popular than Corbyn and conservatives 20 points ahead

    New GfK research shows Blair less popular than Corbyn and conservatives 20 points ahead. Find out more about the full findings here.
    • 04/28/17
    • Financial Services
    • Retail
    • Technology
    • Consumer Goods
    • FMCG
    • Consumer Life
    • United Kingdom
    • English

    UK Consumer Confidence drops to -7: Is pre-Brexit economic turbulence brewing?

    GfK’s long-running Consumer Confidence Index dropped one point to -7 in April.  Four of the five measures decreased, leaving only the Major Purchase Index showing an increase.
    • 04/27/17
    • Travel and Hospitality
    • Market Opportunities and Innovation
    • Trends and Forecasting
    • United Kingdom
    • English

    Almost twice as many people prefer relaxing vacations to active ones

    Internationally, 59 percent of people prefer a relaxing vacation, while 35 percent prefer an active one. Brazil, South Korea and China lead for favoring relaxing vacations; Italy, France and Spain lead for active holidays. Teenagers are the most energetic, with 43 percent preferring active vacations.
    • 03/31/17
    • Financial Services
    • Health
    • Media and Entertainment
    • Retail
    • Technology
    • Automotive
    • Consumer Goods
    • FMCG
    • Consumer Life
    • United Kingdom
    • English

    UK Consumer Confidence stays at -6 in March

    GfK’s long-running Consumer Confidence Index remains stable at -6 in March.  Three of the five measures stayed at the same level and two measures saw increases.
    • 03/30/17
    • Media and Entertainment
    • Market Opportunities and Innovation
    • United Kingdom
    • English

    GfK builds out martech team with string of new hires

    The newly launched GfK Customer and Audience Activation service takes GfK data such as pan-European purchasing power and combines it with Eyeota’s audiences to create aggregated segments for digital activation. 
    • 03/27/17
    • Press
    • United Kingdom
    • English

    New GfK political poll shows Jeremy Corbyn as unpopular as President Trump among GB adults

    A new poll conducted by GfK shows Jeremy Corbyn is as unpopular among British adults as US President Donald Trump.
    • 03/23/17
    • Media and Entertainment
    • Market Opportunities and Innovation
    • Trends and Forecasting
    • Global Study
    • Consumer Life
    • United Kingdom
    • English

    Over half of UK's online population reads books either daily or at least once a week

    56 percent of the UK's online population read books either daily or at least once a week - just under the international average of 59 percent (across 17 countries). China has highest percentage of “every day” book readers. Netherlands and South Korea tie for the highest percentage who say they never read books. Women are more likely to be avid book readers than men.
    • 02/28/17
    • Fashion and Lifestyle
    • Financial Services
    • Media and Entertainment
    • Retail
    • Technology
    • Travel and Hospitality
    • Automotive
    • Consumer Goods
    • FMCG
    • Market Opportunities and Innovation
    • United Kingdom
    • English

    UK Consumer Confidence drops one point in February to -6

    GfK’s long-running Consumer Confidence Index has decreased one point this month to -6. Three of the five measures saw decreases in February, and two measures saw increases.
    • 02/24/17
    • Technology
    • Automotive
    • Market Opportunities and Innovation
    • Trends and Forecasting
    • Global Study
    • Consumer Life
    • Connected Consumer
    • Connected car
    • Global Consumer Values
    • United Kingdom
    • English

    Vehicle features: Latest driver tech ‘very important’ to 1 in 3 people across 17 countries

    GfK, has released findings showing which vehicle features, from a given list, people see as being ‘very important’ in a vehicle. 
General
_