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Quality and compliance
GfK UK Ltd is awarded registration to BS EN ISO 9001 : 2015 Quality Assurance and ISO 20252:2012 Market, opinion and social research standards.
We are members of the Market Research Society (MRS) Company Partner Service and the GfK Group is a Corporate Member of ESOMAR. GfK UK was a Launch Partner of the MRS Fair Data Mark www.fairdata.org.uk/
GfK UK is wholly committed to meeting the requirements of, amongst others:
• MRS Code of Conduct
• ESOMAR International Code of Marketing and Social Research Practice
• UK Data Protection Act 2018 and the General Data Protection Regulation (GDPR)