Leveraging trends to stay ahead of tomorrow’s consumers

With Rachel Bonsignore & Tim Kenyon

Listen to this episode

Thinking Ahead

Also listen on

The volatility of the past two years has raised the stakes for brands of every kind. How can marketers, brand managers and innovators keep up with their customers’ evolving demands? What tools do they need to effectively plan and course-correct in real time? 

Tune in now to hear from the trends experts at GfK Consumer Life as they deliver strategies to help brands plan for today – and innovate for tomorrow.

Thinking Ahead

This is a podcast about research, innovation, and discovery. Each episode will give you new insights into today’s consumer, and prepare you for tomorrow’s marketplace.
More resources

VIDEO: Built for Success Series

Changing Values, Nimble Brands: Adapting along with the Consumer

Webinar | September 15, 2022 | 1:00pm ET

In an all-new learning session, the experts at GfK Consumer Life will show you how to leverage consumer values to guide product strategy, shape powerful messaging, and define opportunity spaces in almost any categorY.

Reserve your seat