PODCAST / EPISODE 26

The world according to Biden and Trump supporters

With Kelly Augustine

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They are calling it one of the most historic and important elections the country has ever had. In this episode, MRI-Simmons’ Kelly Augustine takes us through 5 polarizing election issues between Biden and Trump supporters in the US presidential elections- and the issues they surprisingly align on. She also sheds some light on the undecided voters and what is keeping non-voters from the polls. Tune in to understand why these groups collide on some of the biggest topics on the political stage.

Thinking Ahead

This is a podcast about research, innovation, and discovery. Each episode will give you new insights into today’s consumer, and prepare you for tomorrow’s marketplace.

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STUDY: COVID-19: Parents, Politics and Pandemic Life

The MRI-Simmons COVID-19 tracking study monitors how and why consumer behaviors are changing as a result of the pandemic, as well as current and future attitudes and intentions.

This report reflects the third wave of our COVID-19 research, in which we explore:

Consumer expectations for COVID-19’s duration and impact
Comfort levels and satisfaction with safety protocols in different social and business settings
Back-to-school preferences
Expectations for the presidential election
Social response to BLM

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