Supply chain constraints are one of the biggest issues plaguing the economy right now. A combination of global crisis, changing consumer expectations and purchase behavior, additional paths to market, and more have created complexities that we have never faced before.
These issues put profit margins under pressure as costs inflate. And they cause risks of stocking shortages or miscalculations.
For Technology Products & Durables, it is critical to understand these trends along the entire supply chain and stay ahead of them. To do this not only requires the right data in hand. Leaders must also evaluate and adjust based on this data fast and often, as markets are extremely volatile and changing constantly. The companies that can successfully adapt will come out on top.
With GfK Supply and Distribution solutions, Technology Products & Durables leaders can act fast to protect margins, avoid over/under stock, and develop strategies for sustainable growth. GfK’s solutions let you understand how inventory is tracking across channels, how pricing impacts inventory, where and when to adjust supply for a given product, and more. Plus, with AI-backed forecasting tools and pricing simulations, future planning becomes much clearer.