GfK的受众归因模型结合了我们基于小组的受众测量和网站普查数据,为众多小型数字娱乐频道提供了收视数据
Evaluate content across all channels. Metrics are delivered 48 hours post-broadcast by audience group for viewer motivation, promo performance and impact of key figures.
The GfK Measurement Platform captures and quantifies cross-media consumer behavior, across all devices - PCs, tablets and mobile.