- Point of Sales Tracking
- Retail Analytics
- Pet Specialty
- United States
GfK Names Schanzer as Managing Director of Point-of-Sale Teams in North America
GfK has appointed Gary Schanzer to lead its Point-of-Sale (POS) teams in North America – including pet, optics and tire retail panels – and GfK’s Value-Added Services in e-commerce content, discount ad tracking, and technology research for investment firms.