GfK is IFA’s global partner for AI-powered Intelligence in 2020. Look out for our compelling presentations packed with today’s market trends, consumer sentiment and shopping behavior, plus practical recommendations on how to master unpredictable market conditions.
It’s proven that companies and brands using data-driven decision tools withstand market turbulence. The companies who don‘t get left behind. gfknewron resets industry standards for market intelligence, with AI powered insights that can predict what happens next.
Companies making decisions based solely on instinct and experience will be out of business very soon. Decisions must be supported by market intelligence. With trillions of data points out there, success depends on extracting relevant signals from the market noise
Click & Mortar online sales grew 83% H1’20, while pure online players’ sales were up just 37%. Our new omni-channel reality requires much faster responsiveness
Sean O’Neill, CPO, GfK | IFA 2020
Brands that continued to launch new products and features during the 2008/09 crisis increased their brand share in the long run
Disruption, Acceleration, Data Overload: these 3 pressing factors are why you need to identify the important signals within the market noise faster than ever before
Cumulative Click & Mortar online sales grew 83% in first 31 weeks, while pure online players’ sales grew just 37%. Our new omni-channel reality demands that we equip teams to deliver much faster responsiveness, to defend and gain market share
Sean O’Neill, CPO, GfK | IFA 2020
The go-to platform for the latest market intelligence and recommendations. Empower your team to act fast to drive sustainable business growth.
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events@gfk.com