logo EN
  • Shopper and Retail Strategy 2 min
    read
    Hey, good looking…

    The pressure to look good surrounds us. TV programs, advertisements on the high street..

    Read more
  • Mobile 1 min
    read
    Shoppers bringing online competition inside bricks-and-mortar stores

    Online shoppers are famous for having instant access to price comparisons at the very..

    Read more
  • Shopper and Retail Strategy 4 min
    read
    I just left my bank…here’s why

    I was greeted by a piece of mail from my bank when I arrived home today. It was unusual..

    Read more
  • Trends and forecasting 2 min
    read
    The Brand Divorce

    In 2013, 3.5 million Chinese couples filed for a divorce - an increase of 12.3% over the..

    Read more
  • Consumer Goods 2 min
    read
    Coke Invests in the Power of Stories

    In November 2013, The Coca-Cola Company generated plenty of excitement with the launch of..

    Read more
  • Consumer Goods 1 min
    read
    How to target multi-channel consumers

    The amount of time that consumers spend online has been rising for years. That’s not..

    Read more
  • Shopper and Retail Strategy 2 min
    read
    “Minority Report” Banking: The Future of Payment Systems

    In the 2002 Spielberg film “Minority Report,” erstwhile protagonist Tom Cruise wanders..

    Read more
  • Shopper and Retail Strategy 2 min
    read
    3 Steps to Maximizing Your Investment in Shopper Insights

    Finding new ways to get the most out of shopper insights is a perplexing issue for..

    Read more
  • Innovation and Digital 2 min
    read
    The Future of Shopping: Embracing The Digital Age

    Digital and mobile technologies have dramatically transformed the ways people connect—and..

    Read more

Archive

→ Show all