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  • Consumer Goods 3 min
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    Beyond Point of Sale Data: The importance of understanding early usage in the consumer journey

    ‘Hygiene and user experience’ factors may affect a customer’s sentiment about a new..

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  • Consumer Goods 3 min
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    Go Beyond Point of Sale Data: Understand the Moment of Purchase

    Truly understand the every factor that influences consumers’ final decision at the..

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  • Consumer Goods 2 min
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    Beyond Point of Sale Data: Search and evaluation in the consumer journey

    Getting insight into which touchpoints drive the best ROI for your brand

    To maximize..

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  • Online pricing intelligence 3 min
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    Consumer confidence – does it impact pricing of products?

    When consumers feel more confident about their own financial situation and about the..

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  • Consumer Goods 3 min
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    Beyond Point of Sale Data: Which consumer needs trigger the start of the purchase cycle?

    Key insight: UK consumers replace tech products long before they’re broken or obsolete

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  • Retail 2 min
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    Back-To-School - revenue growth, despite delayed sales

    Back-to-school’ has shown growth, due to price increases and despite a drop in larger..

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  • Technology 2 min
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    How to win the world cup with price and promotions

    A major sporting event offers a fantastic opportunity for manufacturers and retailers..

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  • Retail 2 min
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    Redefining forecasting

    The rapid evolution of technology combined with fast-changing consumer behavior means..

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  • Point of sales tracking 3 min
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    Tech developments that will impact your supply chain in 2018

    Fast changing customer purchase cycles have made supply chains more and more complex..

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