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  • Trends and forecasting 1 min
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    The japanese tire market: different generations, different preferences

    The automotive aftermarket in Japan consists of four main sales channels, and who uses..

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  • Trends and forecasting 1 min
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    Gaining traction: truck tire sales in europe

    Some of the most perplexing questions in marketing are indeed some of the most..

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  • POS Tracking 3 min
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    Rewards: the litmus test for the future of mobile payments

    If you are wondering what mobile payments look like in the future, look no further than..

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  • Trends and forecasting 1 min
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    Why Japanese tire manufacturers need to be ready for the next tax hike

    Young Japanese are known around the world as trendsetters - in the world of anime,..

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  • POS Tracking 4 min
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    Putting It All Together: How Data Science, Technology and Retail Banking Can Delight Customers

    Who hasn’t had poor experiences with their bank branches? The mere thought of waiting in..

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  • POS Tracking 2 min
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    Staying afloat: overcoming the challenges of distribution

    With a complex network of inter-reliance from manufacturers through to retailers and an..

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  • Innovation and Digital 2 min
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    Technology, sport, or fashion brands - where do consumers turn to for their wearables?

    From activity trackers to data glasses to smart watches, wearable technology is heralded..

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  • Trends and forecasting 4 min
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    Prepaid cards: A changing consumer profile

    The verdict is unanimous: Prepaid cards are the fastest growing segment of the card..

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  • Trends and forecasting 3 min
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    Insights from the new GfK French truck tire panel

    I have been working with retail panels for 14 years, but something I experienced..

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