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  • Media and entertainment 1 min
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    Majority of international online population regularly reads books

    Over half of the international online population (59%) reads from a book “at least..

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  • Media measurement 3 min
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    ‘The Grand Tour’ drives into pole position for Amazon

    The Grand Tour – Amazon’s biggest visual production to date - was released on 18..

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  • Media measurement 3 min
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    Square eyes: Are kids in the UK watching too much video?

    Did you watch the most recent episode of Homeland last night? Maybe you caught up on..

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  • Media measurement 3 min
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    Queen Elizabeth II – The jewel in the Netflix Crown?

    Released in its entirety on November 4, 2016 and reported to have cost around £100m to..

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  • Media measurement 2 min
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    Stranger Things happen – Netflix original programs continue to hit the spot

    When Netflix released Stranger Things mid-way through July 2016, few people would have..

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  • Media and entertainment 3 min
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    Maximizing crossmedia use: Why sociodemographic targeting still matters – Gen Z vs. Millennials

    Media consumption behavior has become increasingly fragmented across channels and..

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  • Media and entertainment 2 min
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    Reporting back from Facebook’s Global Partner Summit

    As one of Facebook’s measurement partners, recently announced at its 2016 Global..

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  • Technology 2 min
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    Listen to the data: How to deliver messages that will resonate

    The incredible advance of digital technologies has taken marketing light years from..

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  • Media and entertainment 1 min
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    Can smart TV apps be monetized?

    With strong sales of smart TVs come new opportunities for brands and advertisers to..

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