logo
search
EN
  • Geo Marketing 3 min
    read
    Intelligent analyses through connected thinking

    "Only connect!” wrote the English novelist, E. M. Forster. “Live in fragments no longer.”..

    Read more
  • Consumer Goods 2 min
    read
    FMCG market planners: where’s the beef?

    The amount of spending potential for retail expenditures differs widely among European..

    Read more
  • Geo Marketing 5 min
    read
    Quality real estate enhances retail drawing power of small and mid-sized cities

    Retail centrality is an established benchmark for evaluating retail drawing power...

    Read more
  • Consumer Goods 2 min
    read
    How to Create Well-Branded Advertising

    Advertising basics

    Read more
  • Geo Marketing 2 min
    read
    The future is full of 'appyness': what’s next for the smartphone apps market?

    There’s an app for just about everything

    Read more
  • Geo Marketing 2 min
    read
    Making Smart Marketing Insight the Engine of Tomorrow's Car Technologies

    Many of today’s consumers – with extended commutes and a penchant for multitasking – see..

    Read more
  • Consumer Goods 1 min
    read
    Escape Your Pricing Strictures

    In order to survive and continue to be successful in a challenging marketplace, companies..

    Read more
  • Geo Marketing 3 min
    read
    Tablet PC's: a serious business tool or yet to make the grade?

    There’s no doubt the tablet has become a sought after consumer product, and many expected..

    Read more
  • Geo Marketing 1 min
    read
    Online Coupon Shoppers Are Digital Sweet Spot for CPG

    Digital coupon redemption has grown tenfold in just a few years – a remarkable..

    Read more
  • Geo Marketing 1 min
    read
    VIDEO - TechTalk Live: The Future of TV

    On 19th July, we took over Google's Campus building in Shoreditch to host the latest..

    Read more
  • Geo Marketing 2 min
    read
    Why Online? It’s Where Influentials Are Headed

    In his book Imagine, Jonah Lehrer writes that creativity expands with connection. The..

    Read more
  • Geo Marketing 5 min
    read
    The importance of ‘visible innovation’ at a time of low consumer confidence

    The British nation is feeling a bit sorry for itself, At the end of April 2012, it was..

    Read more
  • Geo Marketing 3 min
    read
    The challenge facing the online advertising market

    Online advertising is a big deal; in 2011 approximately £4.8bn was spent in the UK alone..

    Read more
  • Geo Marketing 4 min
    read
    Mixing Business and Pleasure - Social Networking for Business

    Recent data from GfK indicates that the social-networking revolution is having a..

    Read more
  • Geo Marketing 2 min
    read
    Back to the Future: A "New Fashioned" Coincidental

    The enduring power of “linear” broadcast TV shines through, despite today’s bewildering..

    Read more
  • Geo Marketing 5 min
    read
    Mobile data security: how can businesses address the challenge of BYOD?

    In February 2012, the TechTalk blog highlighted the growing threat to business data..

    Read more
  • Consumer Goods 2 min
    read
    Details, Details

    Whether you ascribe to Flaubert’s assertion that “the good God is in the detail” or..

    Read more
  • Geo Marketing 2 min
    read
    Over-the-air TV is on the rise

    For the past two years, we’ve seen a lot of weeping, wailing, and gnashing of teeth about..

    Read more
  • Geo Marketing 2 min
    read
    How smartphones are changing the way we shop

    By Ryan Garner (GfK) and Alex Kozlof (IAB UK)

    Read more
  • Consumer Goods 2 min
    read
    Tech Trends 2012 – Harmonisation of Digital Life

    At a time when innovation in devices, mobility and connectivity continue to drive the..

    Read more
  • Geo Marketing 6 min
    read
    Bricks & Clicks: the start of a budding relationship?

    The pressure on offline retail is growing with online retail’s move onto mobile platforms..

    Read more
  • Geo Marketing 5 min
    read
    The Changing Face of Online Fashion Shopping

    There is little doubt that online now forms an integral part of the retail experience for..

    Read more
  • Geo Marketing 5 min
    read
    Learning from leopards - How digital evolution is creating new markets and market segments
    Evolution, as described by Darwin, is a slow, gradual process in which all creatures..
    Read more
  • Geo Marketing 3 min
    read
    Smartphone Instant Messaging: The dawn of a new era in communication

    The evolution of messaging

    Read more
  • Consumer Goods 2 min
    read
    India: The Digital Age

    The 'INCH' Revolution

    Read more
  • Geo Marketing 4 min
    read
    NFC: the next stage in the evolution of wireless technology?

    Today, in countries which are highly subsidized, smartphone* sales exceed those of..

    Read more

Archive

→ Show all