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  • Geo Marketing 3 min
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    Intelligent analyses through connected thinking

    "Only connect!” wrote the English novelist, E. M. Forster. “Live in fragments no longer.”..

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  • Consumer Goods 2 min
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    FMCG market planners: where’s the beef?

    The amount of spending potential for retail expenditures differs widely among European..

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  • Geo Marketing 5 min
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    Quality real estate enhances retail drawing power of small and mid-sized cities

    Retail centrality is an established benchmark for evaluating retail drawing power...

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  • Consumer Goods 2 min
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    How to Create Well-Branded Advertising

    Advertising basics

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  • Geo Marketing 2 min
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    The future is full of 'appyness': what’s next for the smartphone apps market?

    There’s an app for just about everything

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  • Geo Marketing 2 min
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    Making Smart Marketing Insight the Engine of Tomorrow's Car Technologies

    Many of today’s consumers – with extended commutes and a penchant for multitasking – see..

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  • Consumer Goods 1 min
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    Escape Your Pricing Strictures

    In order to survive and continue to be successful in a challenging marketplace, companies..

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  • Geo Marketing 3 min
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    Tablet PC's: a serious business tool or yet to make the grade?

    There’s no doubt the tablet has become a sought after consumer product, and many expected..

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  • Geo Marketing 1 min
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    Online Coupon Shoppers Are Digital Sweet Spot for CPG

    Digital coupon redemption has grown tenfold in just a few years – a remarkable..

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