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  • Trends and forecasting 4 min
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    Winning in times of disruption: leadership during crisis

    Think back to just before the crisis. Economists were already talking about a..

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  • Consumer Trends 5 min
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    How COVID-19 helped us think remote-first for distributed teams

    The rise in distributed teams should be triggering a remote-first approach in how..

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  • Point of sales tracking 2 min
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    How brand share volatility is affected by COVID-19

    Strong brands are the lifeblood to generate aspirational demand and to foster trust..

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  • Consumer Goods 4 min
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    How retailers can adapt to changing consumer behavior

    The COVID-19 crisis has put forth a lot of challenges in changing consumer behavior,..

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  • Trends and forecasting 3 min
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    Report: Impact of COVID-19 on consumer behavior

    Not to make light of a very serious situation, but I got an email the other day from..

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  • Consumer Goods 2 min
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    Clashing consumer trends battle for energy efficiency – pt. 2

    In part one of this blog series, we identified two clashing trends when it comes to..

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  • Consumer Goods 1 min
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    Clashing consumer trends battle for energy efficiency - pt. 1

    What are really today’s consumer trends when purchasing Technical Consumer Goods (TCG)..

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  • Retail 2 min
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    What makes us want to look good?

    On average, we spend 4 hours a week on bathing, shaving, getting dressed, doing our..

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  • Consumer Goods 2 min
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    Confucian Stress

    Money (perceived lack of it) the biggest cause of stress in the world!

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