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  • Consumer Life 3 min
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    Why travel brands shouldn’t forget about the role of the store

    You may be forgiven for thinking that high street travel agencies are a bit of an..

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  • Technology 2 min
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    Measuring technology addiction around the globe

    Do you struggle to unplug from technology? Well you’re not alone, according to the ..

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  • Consumer Goods 1 min
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    Dads are shopping more and brands are important anchors

    Dads are changing.  As more mothers have entered the workforce and become empowered..

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  • Consumer Goods 2 min
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    3 main challenges for converting browsers into buyers

    Imagine a potential customer is browsing in your store or on your website. They linger..

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  • Technology 3 min
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    3 things Connected Consumers want from their smart home

    Whether it’s smart speakers, thermostats or refrigerators, one thing is clear. The..

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  • Consumer Goods 2 min
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    Optimize your retail environment: How to fill up shopping baskets and maximize sales

    To truly conquer the connected shopper, you need to encourage your customers to buy as..

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  • Consumer Life 3 min
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    Get them out to the ball game: How brands can leverage the power of sports fans

    As the summer of 2017 approaches in the US, there’s a veritable buffet for sports fans..

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  • Technology 3 min
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    Improving customer loyalty and retail experience through mobile payments

    Eight years ago, Starbucks developed its own app for mobile payments. Today, it’s..

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  • Consumer Goods 2 min
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    Fine-tune and optimize your cross-channel pricing for better brand positioning

    Today’s Connected Consumers are increasingly price sensitive. According to our..

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  • Retail 2 min
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    3 easy ways to increase ecommerce sales through online product content

    U.S. ecommerce sales grew almost 15% in Q1 2017 compared to one year ago as reported..

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  • Online pricing intelligence 2 min
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    Managing price erosion in the omnichannel shopping environment

    While eroding prices of technical consumer goods may excite the increasingly savvy and..

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  • Consumer Goods 1 min
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    It starts with experience: How brands and consumers can become friends for life

    Every brand wants to broaden its client base, but to achieve this is one of the..

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  • Media measurement 3 min
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    Connecting with the “connected” TV audience

    With whom, what and how are you “connected” when you watch TV? Gone are the days that..

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  • Retail 2 min
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    Why retailers shouldn't shy away from Amazon Prime members

    This is based on a byline article published May 15 by Internet Retailer.

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  • Trends and forecasting 3 min
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    The big, hairy, new luxury mindset and the opportunities it offers brands

    Being a 23 year old male, less than two years removed from undergrad, I’m still..

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