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  • Retail 2 min
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    Step this way to find out if you’re getting your fair share of manufacturer investment

    As a retailer, you are to manufacturers what Ginger Rogers was to Fred Astaire: a..

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  • 1 min
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    Consumer attitudes around materialism present opportunities for brands

    According to the results just released from our online international survey, three out..

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  • smartphone 2 min
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    Track the execution of launch campaigns to ensure they achieve lift off

    As a manufacturer, you’ll know that the launch phase of a new product is absolutely..

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  • Media measurement 2 min
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    Mobile is the means to improving traction for your crossmedia automotive campaigns

    As an automotive marketer, you face many pressing challenges. Not only is the auto..

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  • Consumer Goods 2 min
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    What your brand can do now to attract tomorrow’s moms

    Nothing is more central to society, or more relevant to the fates of so many brands,..

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  • Consumer Life 3 min
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    Looking for the future of mobile? Take a trip to Beijing

    ‘You can do without a wallet in Beijing these days but not without a smartphone.’ This..

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  • Consumer Life 2 min
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    Globally, concern for the environment is rising – and this has implications for brands

    Breaking news -- people like clean air and water!

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  • Technology 2 min
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    The smart home finds its voice

    Voice-controlled technology has long excited the minds of sci-fi buffs and..

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  • Media and entertainment 3 min
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    Valuing experiences over ‘stuff’: How consumers are shaping retail and media

    Whether we are talking shopping, viewing content, traveling or just casually..

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  • Consumer Goods 3 min
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    Will online become the channel of choice for technical consumer goods?

    Internet sales have grown remarkably in recent years in Europe. In the technical..

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