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  • Consumer Goods 2 min
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    Forecasting the 2017 market for Major Domestic Appliances

    Things are looking up for the global Major Domestic Appliances (MDA) market in 2017...

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  • Media measurement 2 min
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    Stranger Things happen – Netflix original programs continue to hit the spot

    When Netflix released Stranger Things mid-way through July 2016, few people would have..

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  • Technology 2 min
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    The old and new of holiday shopping trends

    With the election season now behind us, Americans can now set their sights onto a new..

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  • Consumer Life 2 min
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    What now? The consumer mood – it may not be what you think

    Cisco Systems has recently been running an ad of Ewan McGregor marveling over the..

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  • Consumer Goods 2 min
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    Delivering on the promise of quick and easy meals

    I don’t cook much in the summer, so this is the time of year when I start spending..

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  • Media and entertainment 3 min
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    Maximizing crossmedia use: Why sociodemographic targeting still matters – Gen Z vs. Millennials

    Media consumption behavior has become increasingly fragmented across channels and..

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